Senior Campaign Manager, Central Activation
Atlanta, GA - USA
Job Summary
Our PMXPrecisionCentral Activationteam provides a valuable service toour PM Agency Teams & Clientswho areexecuting digital media campaigns but do not have the time or resources to do it we grow at a rapid paceacross digital mediacapabilities we are looking to add a talented and motivatedSeniorCampaign Managertohelpoverseebiddable mediaactivationforour global delivery network. This position requires a highly motivated entrepreneurial person to support all aspects of execution. The ideal candidate should have the ability to workindependently andrealize they will be a keycomponentofasmall and cohesive team.
TheSeniorCampaign Managerwillpartnerwith team members within ourCentral Activation US team tocollaborate withPublics Media Agencypartners toensure successful implementation & execution ofdigital mediacampaigns for Publicis Media clientsacrossmediaplatforms.The ideal candidate should be familiar with managingdigitalmediacampaigns from planning to executionacrossmultiple biddable platforms.They will be knowledgeable indemand sideplatformssuch asthe TradeDesk and Amazon DSPs for Programmatic media or withinMeta PinterestandTikTokfor Socialcampaigns.
Day to day responsibilities will include collaborating withour Client Operations team US Agency or Client Counterparts and key industry Platform partnersto drive KPI success.The role will help tooversee a team in our globally distributed locationsthat support execution ofdigital media Senior Campaign Managerwill create and manage various workflows training plans and develop standards to ensure efficiency when working with internal teams and is a non-traditional Senior Campaign Manager role that requires experience but will notnecessarilyinclude hands on keyboard campaign management.
Maintain knowledge ofbiddablePlatforms & Optimizations to develop structured training plans team competence and standard procedures
Oversee execution oflocally targeted mediacampaigns and provide troubleshooting for campaign delivery and performance support
Be able to conduct full analysis of campaign performance optimizations issues etc.
Deliver input on campaign goals approaches and methods to helpestablishsuccess metrics
Work with internal teams to provide clients with media recommendations and optimization strategies that align with objectives
Establish and uphold workflows for collaboration between internal teams and global support teams
Maintain training resources and mentor staff within our global delivery network
Partnerwith internal resources and external partnerstostay abreast of industry and product updatessupportingimplementation of best practices and continuous knowledge sharing
Identifyareasofopportunity to improve current procedures and grow internal team capability
Bachelors degree
3 years ofonline advertisingexperience with professional experience in thebiddable mediaspacedoing bid management campaignmanagementor digital operations
Experience collaborating with global counterparts for support
Experience buying and planning withinSocialplatformsincludingMeta andPinterestas well as Programmatic platforms includingTradeDeskand Amazon
Ability to prioritize and manage multiple deliverables & project timelines efficiently
Deep understanding ofreportingmetrics how they interrelateso as tobe able to guide the team to effectivelyleveragethose levers
Working knowledge of ad tech platforms manual bidding platforms APIs etc.
Strongrelationship building diplomacy anddecision-makingskills with ability to think creatively
Proficiencywith Microsoft office suite
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Manager
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more