Senior Associate, Partner Direct
New York City, NY - USA
Job Summary
PHM is the leading health media agency in the US built for the modern healthcare experience. Here industry depth meets media scale where data becomes direction where creativity and storytelling bring truth to life and where orchestration replaces fragmentation.
Dedicated to making brands discovered PHM redefines what media can do through data content and creativity. Because in modern healthcare the brands that are found are the ones that lead. And when brands lead advantage follows. Go deeper. Be found.
As aSenior Associate Partner Direct you will support media planning and execution across a range of campaigns gaining hands-on experience in media strategy partner collaboration and campaign management. You will take ownership of small to medium-sized projects while buildinga strong foundationin media execution.
Assistin media planning preparation including consideration set development and RFP issuance/management
Support end-to-end campaign launch management ensuringtimelyexecution
Track and ensure adherence to brand safety and verification standards
Manage creative spec coordination with internal teams and external partners
Contribute to media placement taxonomy configuration
Assistin partner-level forecasting and investment tracking
Begin developing relationships with key media partners enhancing negotiation and collaboration skills
Knowledge You Will Gain:
Deep understanding of how the agency workflowoperatesand how campaigns progress from planning to execution
Strong grasp of client businessobjectivesand how they inform media strategies
Practical experience with the media planning process including data analysis and reporting
Comprehensive knowledge of the media marketplace and key partner landscape
Exposure to negotiation tactics and media partner collaboration
Hands-on experience using agency planning tools and industry software
18 monthsto 2 years of media planning buying or related industry experience
Experience working withmedia planning tools(e.g. PrismaMediaOcean or similar platforms) is a plus
1 years of experience with MS Excel (ability to perform complex functions preferred)
Preferred experience in planning any of the following media & audience campaigns: Digital Endemic/Lifestyle Video Audio (Terrestrial & Streaming) Print OOH HCP or Payer/Managed Market
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Senior IC
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more