Senior Associate, Investment Marketplace
Birmingham, MI - USA
Job Summary
At Publicis Collective we know tomorrows challengeswontbe solved by todays we support our teams with the resources and tools they need to continue redefining the future of why clients rely on us to lead the way in connecting media data technology and teams by what matters most business outcomes.
Publicis Collectives consultative practitioners are catalysts for business growth andinnovationweremore than media experts. We are an incubator for high-performing talent and a launchpad for ideas that push the boundaries ofwhatspossible.
As part of the global Publicis Media networkwerebacked by the power scale and benefits of Publicis Groupe one of the largest and most celebrated marketing and communications platforms on the planet.
How are we different There are three core values at the center of our approach that help us stay ahead curious open and driven.
Curious -A deep curiosity compels us to go beyond the brief to deliver exceptional outcomes.
Open -We value diverse perspectives and new ways of working.
Driven -We are ambitious rigorousself-disciplined and resilient in our pursuit of excellence.
Ifyourea collaborative and enterprising practitioner with a passion for media and a desire to make a real impact we want to hear from you.
Letsshape the future together.
Overview:
The Senior Associate Investment Marketplace (Digital Investment) is a key to the development of all campaigns from brief to RFP to post campaign analysis. The Senior Associate maintains quality control of the media campaigns in market and continually evaluates and improves performance against client goals. The Senior Associate is critical to building and maintaining industry publisher relationships. We are looking for a highly motivated individual who wants to make an impact and bring and execute ideas across the digital media eco-system (Display Mobile Social Media Digital Video Content Sponsorships etc.).
This is a collaborative and connected team dedicated to great client service as well as fostering an environment for professional growth for their team members.
Key Responsibilities:
Daily maintenance of assigned accounts (billing issues budget revisions in Prisma flowchart updating post buy analyses etc.)
Research strategize plan and present plans with full execution
Plan buy and negotiate media (inclusive of desktop mobile social and other emerging digital platforms)
Steward campaign pacing and optimization activity
Media authorizations/reconciliation review
Help to guide Associate(s)on campaign execution processes
Liaise with creative/ad ops (TAAG)/analytics teams to manage deliverables
Develop thoughtful insights for post campaign reports
Develop and foster strong relationships with vendors and clients
Stay apprised of industry standards new media programs/trends and competitive landscape
Qualifications:
1 years of experience as an Assistant/Associate or Media Planner or Buyer with a focus on digital
Solid working knowledge of integrating media research into the planning process (MRI Nielsen comScoreEmarketer)
Well-versed in Microsoft Office suite (Excel Word PowerPoint etc.)
Deep working knowledge of third-party ad servers/reporting functions (DoubleclickInnovid)
Proficient in the use of Prisma (media management tool)
Proficient understanding of third-party ad measurement and traffic tools ( Ad Science)
Strong communicationand negotiation skills
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Senior IC
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more