Sales Development Representative (SDR)

Why This Role Matters

Campspot is at an inflection point in our GTM growth. Weve proven that our inbound marketing engine works with high-intent leads coming in from webinars demo requests referrals and content downloads. But today were only scratching the surface of whats possible. Were now ready to scale.

Thats where you come in. As an SDR on a growing GTM team youll bring urgency precision and qualification strength to the top of our funnel. Youll be the bridge between high-intent MQLs and our Inbound Account Executives ensuring that every lead receives timely follow-up thoughtful qualification and a frictionless handoff into the sales process.

This is a high-visibility high-impact role for someone eager to build the foundation learn fast and grow with a mission-driven team.

Primary Responsibilities

1. Inbound Lead Qualification & Demo Setting

• Rapidly follow up on all inbound leads (demo requests content downloads webinar attendees)
• Execute structured call and email cadences via HubSpot Sequences
• Qualify leads through email and discovery calls and schedule highly qualified demos with Account Executives
• Ensure a high demo show rate through clear value framing and calendar confirmation

2. Marketing Campaign & Event Support

• Partner with Marketing to convert warm interest from webinars events and content into pipeline
• Follow up with registrants attendees and no-shows to qualify and book demos
• Share campaign feedback with Marketing to improve targeting and messaging

3. Discovery & Lead Handoff

• Understand campground size segment (public/private) pain points and software readiness
• Clearly document lead context and qualification notes in HubSpot to support AE success
• Help optimize lifecycle stage transitions and qualification thresholds

4. CRM Hygiene & Lead Enrichment

• Maintain accurate up-to-date lead records contact info and lifecycle stages
• Help surface patterns in lead quality and improve MQL scoring and routing logic
• Leverage enrichment tools and research to help keep lead and account enrichment complete and accurate
• Create general partnership with RevOps to maintain a functioning high performant lead pipeline for the entire sales organization

What Success Looks Like

• Conversion: Schedule 15 qualified demos booked/month with high show rates
• Pipeline Influence: High-quality leads passed to AEs that close
• CRM Hygiene: Maintain complete and organized lead records ensuring every MQL is touched dispositioned and moved through the appropriate lifecycle stage
  
  

You Might Be a Fit If

• You thrive in a fast-paced structured environment where every follow-up matters
• Youre organized detail-oriented and comfortable juggling multiple workflows
• Youre curious and a great listener someone who loves learning how people make decisions
• Youre energized by systems playbooks and turning interest into action

Bonus Experience (Not Required)

• Experience with HubSpot or other CRM
• Previous internship or role in sales marketing or customer success
• Familiarity with CRM hygiene data tools or enrichment platforms (Apollo ZoomInfo etc)

Compensation and Benefits

• Base salary: $52500; Commissions eligible with total annual on-target-earnings of $75000
• Competitive benefits including medical dental vision life and disability insurance options at affordable rates
• 401(k) plan with employer match
• Flexible and casual work environment
• Employee camping credit to encourage getting outdoors and experiencing our product!

This role will work in our downtown Denver office. Candidates should apply if they work best in and prefer an in-office setting.

Campspot is a motivated team of outdoor enthusiasts and software professionals with decades of experience in the campground and outdoor industry. Were looking to grow with people who embody our culture of learning collaboration and innovation. Today our portfolio includes two distinct but synergistic products:

1. Campspot Management Software is the leading provider of reservation management software and tools for campgrounds and RV parks. It revolutionized the industry through its proprietary technology allowing park owners to increase revenue through its inventory optimization tool and site-lock capabilities.

2. The Campspot Marketplace (and Campspot mobile app) is an online marketplace where travelers can find accommodations for their camping trips. Campspots inventory is 100% bookable and includes robust filters to help travelers customize their travel experience.

Required Experience:

IC