Sales Development Representative
San Francisco, CA - USA
Job Summary
Firmable is the market-leading B2B sales intelligence platform in Asia-Pacific. Our competitive moat is our data; the deepest most localised company and people dataset in every market we operate in. Weve proven the model in ANZ. Now were scaling it across Southeast Asia and the US.
Sales Development Representative sits at the front line of Firmables outbound growth engine. You will own the top of the funnel: identifying the right prospects opening conversations cold and booking high-quality meetings that convert into pipeline for our Account Executives.
This is not a script-reader role. Youll think commercially about who to target and why run your own research on accounts and personas and tailor every outreach to land. Youll work cross-functionally with marketing on sequences with AEs on handover quality and feed market signal back into leadership. As we expand into the US outbound excellence and pipeline creation will be critical to our success.
The Opportunity
Joining the Founding team in the US you wont just run sequences - youll help build a new team and market.
Youll work closely with the VP Americas and Account Executives to:
Test messaging across industries and personas
Identify high-performing ICP segments
Build repeatable outbound motions that scale.
What Youll Be Doing
Prospect into target accounts via cold calls emails LinkedIn and creative outbound tactics
Qualify prospects and book high-quality meetings for the Account Executives
Collaborate on outbound messaging sequences and value propositions tailored to US markets
Research accounts industries and buying personas to personalise outreach
Maintain clean accurate data in HubSpot and prospecting tools
Share insights on objection patterns ICP quality and market feedback
Help establish early outbound best practices and documentation for future SDR hires
What Were Looking For
This is a builder SDR role not a volume-at-all-costs seat.
Youll likely be a strong fit if you:
Have 12 years of experience in SDR BDR or sales-adjacent roles (B2B SaaS preferred)
Are confident on the phone and thoughtful in written communication
Are naturally curious and enjoy understanding how different businesses operate
Are organised disciplined and able to manage your own activity and output
Can handle rejection ambiguity and experimentation without losing momentum
Want to grow into an AE or senior commercial role over time
Have experience with tools like HubSpot Firmable Apollo ZoomInfo etc.
Why Join as Founding US SDR
Youll help build the outbound engine from scratch
Direct mentorship from the Head of Sales
Clear progression path as the US team grows
Exposure to regional GTM strategy not just activity metrics
Who this role is NOT for
Are looking for a highly scripted volume-only SDR role with rigid sequences and instructions
Struggle with rejection or need constant validation to stay motivated
Prefer being told exactly what to say who to target and how to work each day
Are uncomfortable experimenting with messaging industries and outbound approaches
Expect a large team clear handoffs and mature tooling from day one
Are not interested in understanding the broader business product or market context
This role is best suited for someone who wants to learn fast think commercially and grow into a more senior sales role over time.