Regional Marketing Manager
Job Location:
Philadelphia, PA - USA
Yearly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
SmithGroup is an integrated design firm with a reputation for cultivating a top-ranked culture while pioneering award-winning innovative design solutions. We blend research data and technology with ingenuity and a creative spirit to deliver resilient inclusive spaces that solve our clients greatest challenges. Our teams create exceptional design solutions for healthcare science and technology workplace mixed use higher education cultural waterfront parks and open spaces and urban environments. We are looking for passionate problem solvers who want to elevate design push boundaries and create a more resilient future.
SmithGroup is looking for aRegional Marketing Manager to join our team. This position may be based out of our Philadelphia Atlanta Boston DC or Charlotte offices.
Working in this role you will:
Regional Management (20%)
Lead mentor and manage regional marketing staff; support recruitment and hiring.
Establish and oversee regional training programs (pursuits branding systems communications).
Partner with regional leadership to align marketing support with business needs.
Ensure consistent application of marketing standards tools and processes.
Improve workflows andoptimizeuseof technology.
Assign andmonitorworkload to ensure quality timeliness and efficiency.
Manage regional marketingbudget.
Prepare regular performance reports on sales communications and awards.
Facilitate regional marketing and leadership meetings.
Brand & Visibility (30%)
Serve as the regional marketing leadinclusive ofcommunicating strategy brand and priorities.
Develop and execute the regional communications strategy in partnership with leadership and communications teams.
Lead or support strategic growth initiatives (new offices services campaigns pre-positioning).
Oversee thought leadership awards and photography planning and execution.
Partner with leadership on events conferences and industry engagement.
Coordinate regional survey submissions.
Build andmaintainindustry relationships to support business development and intelligence gathering.
Strategy & Messaging (30%)
Lead marketing support for key client strategies and capture planning (in partnership withBD).
Ensure consistent strategic messaging across all marketing channels and platforms.
Align office-level strategies with regional marketing priorities.
Collaborate with leadership to develop and implement annual marketing and communications plans.
Support development of studio and officemarketing strategies.
Pursuits & Presentations (20%)
Guidego/no-go decisions and pursuit strategy for key opportunities.
Partner with teams to define win strategies messaging and differentiators.
Lead or coach interview preparation and rehearsals.
Provide oversight and guidance on proposals andpursuitexecution as needed.
An ideal candidate has:
Bachelors degree in Marketing Communications Journalism or related field (or equivalent).
10 years of experience in the A/E/C industryincluding3 years of staff management experience.
Masters degree and/or CPSM certification preferred.
Strong understanding of marketing strategy branding and communications.
Excellent leadership coaching and team development skills.
Strategic thinker with creative problem-solving skills and the ability to manage large projects/teams.
Proficiencyin Microsoft Office and InDesign; familiaritywith Dynamics andOpenAssetpreferred.
At SmithGroup we are committed to helping our staff thrive with great projects and time to unwind. We offer flexible scheduling a hybrid work environment 3 weeks of PTO within your first year of employment with the option of purchasing additional time off 8 paid federal holidays plus 15 extra Fridays off! Our benefits plan includes medical dental and vision coverage wellbeing resources paid parental leave a flex spending account and voluntary insurance options. We invest in your future through our 401(k) program with employer matching tuition reimbursement program one-on-one career coaching and professional development opportunities. While we may ultimately pay more or less than a posted salary range at the time of posting the anticipated salary range for this position is $110000 to $129000 annually and you are eligible for a performance-based bonus each year. To be considered for this role please create a profile and apply!
Equal Opportunity Employer
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age pregnancy genetic information disability status as a protected veteran or any other protected category under applicable federal state and local you require reasonable accommodation to complete this application interview or otherwise participate in the employee selection process please direct your inquiries to .
Required Experience:
Manager
About Company
SmithGroup is a 1,400 employee, integrated design firm with 20 offices in the U.S. and China. SmithGroup creates exceptional design solutions for healthcare, science and technology organizations, higher education and cultural institutions, urban environments, diverse workplaces, mixed ... View more
