At Franklin Templeton we believe success is built through powerful partnerships. As a forward thinking asset manager we build dynamic relationships with clients understand their goals and navigate complex markets together. We leverage cutting edge strategies and deep insights to unlock opportunities for long term wealth creation. Our talented global teams bring expertise that is both broad and unique.

From our welcoming inclusive and supportive culture to our globally diverse business we offer opportunities not only to help you reach your potential but also to contribute to our clients success.

About the Department

The Franklin Innovation Research Strategies and Technologies (FIRST) team serves as Franklin Templetons hub for innovation helping the firm identify develop and advance opportunities at the intersection of investment management and emerging technologies. The team plays a key role in shaping the firms digital assets strategy and bringing innovative solutions to market while fostering collaboration across business investment and technology functions. Through thought leadership strategic initiatives and experimentation with next-generation technologies FIRST helps position Franklin Templeton at the forefront of the evolving financial services landscape.

Role Summary

TheProgram Manager Digital Audience Engagementwill support key initiatives that promote Franklin Templetons innovation and digital assets programs across B2B B2B2C and Direct to Wallet Audiences. Working cross-functionally with strategy product sales finance investment teams and the broader business in a lean start-up-like environment the incumbent will have exposure to a variety of creative operational and strategic tasks within the FIRST team including:

• Audience communication and digital engagement programs

• Creative content storytelling and campaign development

• Project planning and timelines

• Agency and 3rd party vendor relations

• Owned channel management including web/micro sites social .

• Support for executive social media and PR/media relations

• New channel/platform research and analysis

• Programs that leverage AI to automate streamline and improve the quality of deliverables across the emerging solutions content team

• Other operational tasks including compliance submissions program performance metrics and analytics

This is a hands-on role that will drive business outcomes through a fresh approach to audience engagement supporting campaigns and creative content that leverage emerging channels and technology to highlight our innovative work across fintech digital assets blockchain and future-forward thought leadership. Were looking for an entrepreneurial communicator and a strong writer that seeks room to grow in their career and is not afraid to roll up their sleeves to tackle a wide variety of functions for the FIRST businesses and functions globally. The ideal candidate will have working knowledge of key trends across web3 blockchain digital assets and AI along with demonstrated interest in next-gen audiences.

How You Will Add Value

• Learn master and manage a wide variety of digital engagement technologies and channels to enable a growing global function within Franklin Templeton

• Support the development deployment and delivery of various cross-channel communication and digital engagement campaigns across key audiences globally

• Partner with various internal shared services teams and external vendors to develop and deliver innovative content and experiences

• Support all aspects of FIRST website and social media publishing managing day-to-day changes and updates as well as community management

• Manage compliance submissions and global approvals tracking to ensure all materials are in line with relevant regulations and record keeping is up to date

• Oversee briefing tagging and reporting process for all FIRST engagement and communications analytics across traditional and digital channels

• Analyze a wide range of data to identify what is working what is not and how to optimize resources

• Track budgets financial reporting and manage vendor invoices

• Maintain an outside-in mindset bringing best practices from our industry and beyond to the table at Franklin Templeton to help improve our engagement across B2B and D2C audiences

• Serve as an available consultant where needed to internal teams and external client partners on effective audience engagement trends and tactical approaches/processes

What Will Help You Be Successful in This Role

Experience:

• Bachelors degree in communications liberal arts marketing journalism or related field.

• 3-5 years of digital engagement or agency experience.

• Experience managing digital engagement activities across multiple functions.

• Experience deploying cross-channel engagement programs.

• Experience with digital mobile social earned and emerging channels.

• Strong writing and digital content creation skills.

• Proficiency with emerging artificial intelligence (AI) tools.

• Proficiency in Microsoft Office applications.

• Proficiency with workplace productivity tools.

• Experience in regulated industries preferred.

• Start-up experience welcomed.

Soft Skills:

• Highly organized with strong attention to detail.

• Entrepreneurial and self-directed approach.

• Creative innovative and strategic mindset.

• Ability to execute in agile environments.

• Adaptable across changing priorities and projects.

• Strong communication and collaboration skills.

• Goal-oriented with a results-driven mindset.

This is a hybrid role that can be based out of New York City (NY) Short Hills (NJ) Baltimore (MD) Stamford (CT) or Boston (MA).

Franklin Templeton offers employees a competitive and valuable range of total rewardsmonetary and non-monetary designed to support their well-being and recognize their time talents and results. Along with base compensation employees are eligible for an annual discretionary bonus a 401(k) plan with a generous match and recognition rewards. We also offer a comprehensive benefits package which includes a range of competitive healthcare options insurance and disability benefits employee stock investment program learning resources career development programs reimbursement for certain education expenses paid time off (vacation / holidays / sick / leave / parental & caregiving leave / bereavement / volunteering / floating holidays) and a motivational wellbeing program. We expect the annual salary for this position to range between $105000 - $136000 depending on location and level of relevant experience plus discretionary bonus.

#LI-Hybrid

At Franklin Templeton we believe your benefits should support your life your goals and your future. Thats why we offer a comprehensive Total Rewards package designed to help you thrive both personally and professionally.

Highlights of our benefits include:

- Paid Time Off: Three weeks of PTO in your first year

- Health Coverage: Competitive medical dental and vision insurance to support your well-being

- Retirement Savings: 401(k) plan with an 85% company match on pre-tax and/or Roth contributions up to IRS limits

- Equity & Investing: Employee Stock Investment Plan (ESIP) with discounted share purchase opportunities

- Learning Education Assistance Program (LEAP): To support your ongoing growth and career advancement

- Employee Investment Benefits: Opportunity to purchase company funds with no sales charge

Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees and we evaluate qualified applicants without regard to ancestry age color disability genetic information gender gender identity or gender expression marital status medical condition military or veteran status national origin race religion sex sexual orientation and any other basis protected by federal state or local law ordinance or regulation.