Product Owner Marketing Technology
Job Location:
St. Louis, MO - USA
Monthly Salary:
Not provided by the employer
Posted:
17 June 2026 (30+ days ago)
Application Deadline:
14 September 2026
Vacancies:
1 Vacancy
Job Summary
Our client The Colibri Group is looking for a Product Owner - Marketing Technology. Details below...
ABOUT THE CLIENTColibri Group is one of the largest professional education companies in thecountry helping millions of professionals across 50 fields healthcare realestate accounting/CPA financial services appraisal and teacher certification build the skills and credentials to advance their careers. Colibri operates asa family of well-known brands each serving a different profession and iscurrently in the middle of a major company-wide initiative to unify marketingtechnology across the entire portfolio.THE OPPORTUNITYColibri is consolidating marketing technology across five business units onto asingle platform built on Salesforce Marketing Cloud and Data Cloud. This is anewly created role Colibri has never had a dedicated Product Owner formarketing technology before and this person will be the first to own thisroadmap end to end. Reports directly to the VP of GTM Product & Technology witha two-in-a-box partnership model alongside engineering leadership (Sheetal)and works across five marketing VPs/SVPs one per business unit.KEY RESPONSIBILITIES- Own the marketing automation product roadmap aligned to business and GTMobjectives across multiple business units- Define product vision priorities and success metrics for marketingautomation capabilities primarily within Salesforce Marketing Cloud andData Cloud- Partner with five business-unit marketing leaders to align on customerjourneys messaging segmentation and growth priorities- Manage backlog user stories and sprint planning (Agile/Scrum)- Own the what and why in a two-in-a-box model; engineering owns the how- Drive campaign orchestration customer journeys segmentation personalization- Ensure integration between marketing platforms and core systems (CRM CDP/datawarehouse); ensure compliance with GDPR CCPA CAN-SPAM- Define and track KPIs for marketing automation and growth initiatives- Bring an AI-curious mindset to identifying automation/personalizationopportunitiesREQUIRED QUALIFICATIONS- 10 years professional experience 5 years in product ownership withinmarketing technology/marketing automation- Marketing domain fluency (PM who owned martech platforms or marketer whomoved into product)- Strong PM fundamentals: roadmap prioritization cross-functional alignmentAgile/Scrum- Hands-on Salesforce Marketing Cloud experience (Eloqua a plus being phased out)- Presence/conviction to manage 5 senior marketing stakeholders simultaneouslywithout folding under pressure this is as important as the technical skill- AI curiosity (not deep AI technical expertise required)- B2C/B2B2C familiarity a plus; EdTech background a nice-to-have not required.