Senior Product Marketing Manager

As a Senior Product Marketing Manager for CoreWeave software products like W&B Models and W&B Weave you will help define and scale the narratives product launches and go-to-market strategy for the platform that AI researchers and developers rely on to build evaluate and improve AI models and agents. You will sit at the intersection of AI research model and agent development and production AI operations translating deeply technical capabilities into compelling stories that resonate with AI researchers engineers platform teams and technical decision-makers. Working closely with Product Engineering Sales Developer Relations and Customer Marketing youll help shape how the market understands and adopts the next generation of AI development workflows. This is a highly cross-functional role that requires technical fluency excellent communication skills and a passion for helping developers build better AI products.

As Product Marketing Manager you will be responsible for defining the value proposition positioning messaging and GTM strategy for CoreWeaves AI researcher and developer tools. We offer a broad portfolio of products spanning experiment tracking model evaluation AI observability agent development and MLOps helping the worlds leading AI teams build evaluate and operate AI models and agents with confidence and speed.

This role sits at the forefront of our purpose-built tools for accelerating the agent loop. Youll help shape the future of agent workflows enabling agents to run generate traces be evaluated incorporate feedback and continuously improve through an iterative development cycle. You will work with key stakeholders in marketing sales product management and engineering to shape CoreWeaves software portfolio growth. Youre eager to listen to customers understand the mechanics of how we win in the market and package key insights into scalable value propositions in close collaboration with other teams across the organization.

This is an opportunity to lead the industry with unmatched performance breakthrough innovations and differentiated value propositions. It is critical that you leverage data and analytics to demonstrate impact of your work through metrics from adoption to deal flow in a way that is intuitive for your stakeholders and senior executives.

Positioning & Messaging

• Develop compelling positioning and messaging for products across experiment tracking model evaluation agent observability improvement and and MLOps workflows.
• Create narratives demos and product storytelling that clearly communicate CoreWeaves differentiation and value to AI researchers engineers platform teams and technical decision-makers.
• Support product launches with persona-driven messaging grounded in customer insights market research and product adoption data.
• Partner with Demand Generation and Content Marketing to develop campaign briefs and messaging frameworks that scale across the customer journey.

Customer Advocacy & Market Insights

• Partner with Customer Success and Sales teams to uncover customer stories use cases and measurable outcomes.
• Develop customer case studies testimonials and reference materials that demonstrate the business and technical impact of our products.
• Collaborate with Content Marketing and Demand Generation teams to amplify customer successes through blogs webinars events and other thought leadership channels.
• Gather and synthesize customer feedback competitive intelligence and market trends to inform messaging positioning and product strategy.
• Help establish repeatable processes for capturing customer insights and sharing them across the organization.

Go-to-Market & Sales Enablement

• Equip Sales Solutions Architects and Customer Success teams with messaging frameworks battlecards competitive intelligence presentations and technical enablement content.
• Develop product-focused content that clearly articulates the value of our platform for building evaluating and operating AI systems.
• Support product launches and adoption initiatives in partnership with Product Engineering Developer Relations and Sales teams.
• Collaborate with strategic technology and ecosystem partners to strengthen CoreWeaves market presence and developer adoption.
• Be the hands-on product expert by building and running AI workflows with the tools creating compelling demos and leveraging firsthand product experience to shape messaging enablement and customer engagements.

Metrics & Measurement

• Measure the effectiveness of product positioning messaging and launch activities through adoption engagement and pipeline metrics.
• Track the impact of sales enablement assets and go-to-market programs on pipeline generation deal velocity and win rates.
• Analyze product adoption and customer retention trends to identify opportunities for improved messaging and growth.
• Monitor competitive dynamics and help improve performance in strategic opportunities.
• Report on product marketings contribution to awareness adoption customer expansion and revenue growth.

• 5 years of experience in Product Marketing Technical Marketing Product Management Developer Marketing or a related go-to-market role ideally within AI/ML developer tools SaaS data platforms or enterprise software.
• Strong technical aptitude with the ability to collaborate effectively with Product Engineering Developer Relations teams and Solutions Architects.
• Ability to understand complex AI machine learning or developer workflows and translate technical capabilities into clear customer value compelling narratives and differentiated positioning.
• Experience creating product launches sales enablement materials customer-facing content demos case studies webinars and other go-to-market assets.
• Familiarity with customer research persona development customer journeys use-case identification and customer advocacy programs.
• Proven ability to manage cross-functional projects and contribute to successful product launches adoption initiatives and integrated marketing campaigns.
• Strong written and verbal communication skills with the ability to influence both technical and non-technical stakeholders.
• Curiosity about AI machine learning LLMs AI agents and the tools developers use to build evaluate and operate AI systems.

• Academic or business background in AI and machine learning
• Hands-on experience with Python data science machine learning workflows or developer tools.

Wondering if youre a good fit

We believe in investing in our people and value candidates who can bring their own diversified experiences to our teams even if you arent a 100% skill or experience match. Here are a few qualities weve found compatible with our team. If some of this describes you wed love to talk.

• You enjoy translating complex AI and machine learning workflows into clear compelling stories that resonate with audiences ranging from AI researchers and engineers to technical leaders and business stakeholders.
• Youre naturally curious about how AI models and agents are built evaluated and deployed and you instinctively ask What problem does this solve for customers before developing messaging or launching a campaign.
• You thrive at the intersection of technology and go-to-market strategy using customer insights market research and competitive analysis to shape positioning and drive adoption.
• You enjoy partnering across Product Engineering Developer Relations Sales and Customer Success to bring new products and features to market.
• Youre excited by the rapidly evolving AI landscape and want to help define how developers build evaluate and operate the next generation of AI systems.
• You measure success not only by launches and content creation but by meaningful business outcomes such as product adoption customer engagement pipeline influence and revenue growth.

Why CoreWeave

At CoreWeave we work hard have fun and move fast! Were in an exciting stage of hyper-growth that you will not want to miss out on. Were not afraid of a little chaos and were constantly learning. Our team cares deeply about how we build our product and how we work together which is represented through our core values:

• Be Curious at Your Core
• Act Like an Owner
• Empower Employees
• Deliver Best-in-Class Client Experiences
• Achieve More Together

We support and encourage an entrepreneurial outlook and independent thinking. We foster an environment that encourages collaboration and provides the opportunity to develop innovative solutions to complex problems. As we get set for take off the growth opportunities within the organization are constantly expanding. You will be surrounded by some of the best talent in the industry who will want to learn from you too. Come join us!

The base salary range for this role is $161000 to $237000. The starting salary will be determined based on job-related knowledge skills experience and market location. We strive for both market alignment and internal equity when determining addition to base salary our total rewards package includes a discretionary bonus equity awards and a comprehensive benefits program (all based on eligibility).

What We Offer

The range weve posted represents the typical compensation range for this role. To determine actual compensation we review the market rate for each candidate which can include a variety of factors. These include qualifications experience interview performance and location.

In addition to a competitive salary we offer a variety of benefits to support your needs. The benefits below reflect our US-based offerings for full-time employees; for roles in other locations benefits vary and are shared during the hiring process. These include:

• Medical dental and vision insurance - 100% paid for by CoreWeave
• Company-paid Life Insurance
• Voluntary supplemental life insurance
• Short and long-term disability insurance
• Flexible Spending Account
• Health Savings Account
• Tuition Reimbursement
• Ability to Participate in Employee Stock Purchase Program (ESPP)
• Mental Wellness Benefits through Spring Health
• Family-Forming support provided by Carrot
• Paid Parental Leave
• Flexible full-service childcare support with Kinside
• 401(k) with a generous employer match
• Flexible PTO
• Catered lunch each day in our office and data center locations
• A casual work environment
• A work culture focused on innovative disruption

California Applicants

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Equal Opportunity & Accommodations

CoreWeave is an equal opportunity employer committed to fostering an inclusive and supportive workplace. All qualified applicants and candidates will receive consideration for employment without regard to race color religion sex disability age sexual orientation gender identity national origin veteran status or genetic information.

As part of this commitment and consistent with the Americans with Disabilities Act (ADA) CoreWeave will ensure that qualified applicants and candidates with disabilities are provided reasonable accommodations for the hiring process unless such accommodation would cause an undue hardship. If reasonable accommodation is needed please contact: .

Export Control Compliance

This position requires access to export controlled information. To conform to U.S. Government export regulations applicable to that information applicant must either be (A) a U.S. person defined as a (i) U.S. citizen or national (ii) U.S. lawful permanent resident (green card holder) (iii) refugee under 8 U.S.C. 1157 or (iv) asylee under 8 U.S.C. 1158 (B) eligible to access the export controlled information without a required export authorization or (C) eligible and reasonably likely to obtain the required export authorization from the applicable U.S. government agency. CoreWeave may for legitimate business reasons decline to pursue any export licensing process.