Product Marketing Manager

Happen Bank(formerly LendingClub)is built around a simple purpose: to clear the way to help people turn intention into action and action intofinancial progress. That means offering focused products a frictionless mobile-first experience and clear terms with no gotchas. Respect and fairness is part of our DNA and that ideal shapes how we work how we treat each other and how we invest in our employees and our community. Join us in using data bold thinking and a commitment to innovation to help clear the way for millions of Americans to achieve more.

Happen Bank is looking for a Product Marketing Manager with a background in financial services to help
shape how our new lending products and experiences are positioned launched and adopted. Youll bring
hands-on experience launching new products across marketing channels turning customer insights into
positioning and messaging that drive business growth and member engagement. Youll work cross-
functionally to ensure our products are differentiated understood and delivered through clear trusted
and effective customer experiences.

• Develop product positioning messaging value propositions and segmentation strategies that
  support business growth and member engagement
  Take new products and features from 0 to 1 from market sizing through go-to-market execution and
  launch
  Partner with Analytics to define success metrics ahead of launch and track performance against them
  post-launch
  Plan and execute paid and lifecycle marketing campaigns that drive acquisition engagement and
  retention across new lending products
  Partner with Business Product Analytics Research Compliance Legal and Marketing to bring
  customer-informed strategies to market
  Translate customer insights market trends and competitive intelligence into actionable
  recommendations that influence product and marketing decisions
  Create messaging frameworks launch materials creative briefs that support consistent customer
  experiences
  Measure campaign and product performance evaluate experiments and use AI where useful to
  accelerate analysis and improve the quality of your own work

• 4 years of product marketing experience bachelors degree in a related field; or equivalent work
  experience
  Experience in financial services banking lending or fintech with an understanding of the regulatory
  and compliance considerations that shape customer marketing
  Experience taking products from concept to launch in ambiguous fast-moving environments
  Strong analytical and customer research skills with the ability to turn insights into clear independent
  business recommendations
  Experience collaborating across multiple functions and influencing stakeholders without direct
  authority
  Exceptional written and verbal communication skills with the ability to simplify complex concepts into
  compelling customer messaging
  You actively look for ways AI can improve your work from accelerating analysis to thinking through
  problems from a different angle and youre thoughtful about accuracy and data sensitivity
• You use AI to accelerate content development audience analysis and campaign optimization and
  youre discerning about where editorial judgment still belongs to a human
  You take ownership of your work proactively identify opportunities to improve outcomes and adapt
  your approach based on feedback

Work Location
San Francisco

The above locations are eligible offices for this locations have been determined to foster in-person collaboration with this roles team or the related business lines. We utilize a hybrid work model and our teams are in-office Tuesdays Wednesdays and -person attendance is essential for this roles success and remote placement will not be Bank offers relocation based on actual job level.

Time Zone Requirements
Primarily PT

While the position will primarily work local hours Happen Bank is headquartered in Pacific Time and our ideal candidate will be flexible working across time zones when necessary.

Travel Requirements
As needed travel to Happen Bank offices and/or other locations as needed.

Compensation
The target base salary range for this position is 00. The base salary of the role will be determined by job-related knowledge experience education skills and location. Base salary is just one part of Happen Banks Total Rewards package. You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance employee performance and eligible earnings).

Were creating new financial services solutions for our members based on fairness simplicity and heart and we treat our employees the same way. We offer a competitive benefits package that includes medical dental and vision plans for employees and their families 401(k) match health and wellness programs flexible time off policies for salaried employees up to 16 weeks paid parental leave and more.

#LI-Hybrid
#LI-GB1

Happen Bank is an equal opportunity employer and dedicated to diversity equity and inclusion in the workplace. We do not discriminate on the basis of race religion color national origin sex (including pregnancy childbirth reproductive health decisions or related medical conditions) gender gender identity gender expression sexual orientation age marital status veteran status disability status political views or activity or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system.

We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability please contact us at

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