Product Marketing Manager, Dental (3D Printing)

Somerville MA (Hybrid)

About Formlabs:

Do you want to change how the world creates

At Formlabs were building the tools that make it possible for anyone to bring their ideas to life from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50000 industry leaders worldwide including Apple Google Tesla New Balance and NASA. Together were helping everyone design prototype and manufacture faster than ever before.

Were a team of hands-on builders engineers and innovators reinventing how the world makes physical things. If youre ready to shape the future of fabrication come build it with us.

Your Impact:

Were looking for a Product Marketing Manager to own marketing for our Dental business and drive adoption of our 3D printers materials and software across the dental industry. This is an end-to-end marketing role. Youll run the go-to-market strategy lead new product launches own messaging and positioning build content enable sales and turn market and competitive insight into campaigns that move the business. If youre a marketing manager or product marketing manager who likes owning concurrent workstreams and seeing your work show up in clinics and labs this is a role where strong project management and hands-on execution make a visible difference.

What Youll Do:

• Lead go-to-market and product launches for new dental hardware software and materials
• Build positioning and messaging that connects market and technology trends to dental personas and use cases
• Partner with leadership to shape and execute the dental marketing strategy
• Plan and run marketing campaigns across email social media and other digital and traditional channels
• Own the content and strategy of the Formlabs Dental website
• Develop high-impact content including case studies workflow videos website copy and customer stories
• Track competitors and adjust positioning as the market shifts
• Enable direct sales teams and channel partners with sales enablement materials and co-branded campaigns
• Promote and demo Formlabs products at conferences trade shows and events
• Collaborate with dental professionals key opinion leaders (KOLs) and cross-functional content creative events sales and product teams
• Track analyze and report on campaign performance to inform future investment

About You:

• 3 years in product marketing marketing management growth marketing or product management ideally at a B2B hardware software medical device or technology company
• A track record of running marketing programs end to end with strong project management and the ability to keep concurrent workstreams on track
• Exceptional written and verbal communication with a knack for crafting clear compelling messaging and positioning
• Experience across digital and traditional marketing channels
• A collaborator who partners well with sales and marketing to build training value propositions and differentiation
• A creative mindset and a passion for designing campaigns that win customers
• A bias for action: proactive solution-driven and able to execute quickly and anticipate challenges
• Strong business judgment and initiative comfortable solving strategic problems in real time
• Curious about technology and interested in 3D printing

Bonus Skills:

• Experience marketing in the dental medical device or lab equipment industry
• A background as a dental professional (dentist or dental technician) who moved into marketing
• A technical STEM or life sciences background (a plus not a requirement)

Our Benefits & Perks:

• Robust equity program to build future wealth through RSUs
• Comprehensive healthcare coverage (Medical Dental Vision)
• 401K matching and access to financial advisors
• Generous paid Parental Leave (up to 16 weeks)
• Tenure-based paid Sabbatical Leave (up to 6 weeks)
• Flexible Out of Office Plan take time when you need it
• Ample on-site parking & pre-tax commuter benefits
• Healthy on-site lunches snacks beverages & treats
• Regular sponsored professional development opportunities
• Many opt-in culture events across our diverse community
• And of course unlimited 3D prints

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status.

Even if you dont check every box but see yourself contributing please apply. Help us build an inclusive community that will change the face of 3D printing.