Enter a job title or keyword

Product Marketing Associate

Edelman Financial Engines

Job Location:

Boston, MA - USA

Monthly Salary: $ 71800 - 95800

Posted: 27 August 2026 (18 days ago)

Application Deadline: 24 November 2026

Vacancies: 1 Vacancy

Job Summary

At Edelman Financial Engines (EFE) our purpose is to guide people with the financial advice they need to thrive.

We believe that every dollar saved represents a lifetime of hard work and aspirations and every dollar invested has a job to do for our clients. Thats why we are committed to managing our clients investments by truly understanding them as people first and then delivering advice strategies and solutions to help them feel confident about the plans they are making whether for today tomorrow or in the great unknown future. Our goal is to build long-term relationships based on respect integrity and a belief that our responsibility is to help people make smart investments decisions in every stage of their lives.

Our culture is grounded in our CORE values: Client First One Team Respectful Candor and Endless Curiosity. These values guide everything we do for our clients and each other. We are committed to moving forward together. If you are inspired by purpose-driven work and a collaborative values-led culture we invite you to explore a career with us.

As a Product Marketing Associate on the Employee Planning Marketing team youll help put employees and their needs at the center of how we market EFEs products services and experiences. Youll develop a deep understanding of our audiences and help translate their needs behaviors and motivations into relevant positioning messaging and marketing strategies that connect employees with the broader financial support EFE can provide.

Were looking for someone who is curious about people and what drives their behavior enjoys turning insights and data into actionable marketing strategies and is excited to work across teams to move ideas from insight to execution.

Responsibilities:

Design develop and execute multi-channel marketing programs that drive advisor engagement leveraging audience needs and insights to connect employees with relevant financial support and ultimately drive Employee Planning growth.
Analyze program and advisor engagement performance to identify opportunities optimize marketing effectiveness and inform the ongoing evolution of program design.
Develop a deep understanding of employee financial needs behaviors and preferences to help define audience segments and translate their needs into relevant positioning messaging and marketing experiences that drive engagement with EFEs products and services.
Partner with the Engagement Center Product Analytics and other cross-functional teams to gather insights identify opportunities and inform the development and optimization of Employee Planning marketing programs.
Support the project management of other programs within Integrated Marketing as needed

Requirements:

Bachelors Degree in MarketingBusiness orotherrelatedfield
3-5 years of consistent track record delivering compelling and impactful work in relatable roles
Experience in the financial services industry preferred
Passion for research anda dedicationand desire to understand users and their preferences
A creative thinker/storyteller who can bring new outside-the-box ideas to the table
Strong writing skills including an ability to simplify complex concepts
Experience collaborating with creative partners (i.e. writers designers) to bring a vision to life
Ability to develop successful cross-functional partners within and outside of marketing
Organized and detail-oriented with the ability to ensure projects are led effectively and efficiently

Edelman Financial Engines takes a market-based approach to pay. The expected base salary range for this role nationally is $71800 - $95800. However final base pay will be carefully determined based on several factors including responsibilities job-related skills relevant experience geographic location and market conditions. Additionally this role may be eligible for other forms of compensation and benefits such as a discretionary bonus health dental and other wellness plans and 401(k) contributions.

Your recruiter can share more about the specific benefits eligible for this role during the hiring process.

About Edelman Financial Engines

Since 1986 Edelman Financial Engines has been committed to always acting in the best interests of our clients. We were founded on the belief that all investors not just the wealthy deserve access to personal comprehensive financial planning and investment advice. Recognized byBarronsas a top RIA firm for eight years in a row(awarded each September (2018-2025) based on prior 12-month data through June 30)¹wesupportmore than1.27 million clientsacross 140 offices nationwide and manage over$324billionin assets².Our unique approach to serving clients combines our advancedmethodologyand proprietary technology with the attention of a dedicated personal financial planner. Every clients situation and goals are unique and the powerful fusion of high-tech and high touch allows Edelman Financial Engines to deliver the personal plan and financial confidence that everyone deserves.

For more information please visit.

For California residents please see the link for thePrivacy Notice for Candidates. California law requires that we provideyouthis notice about the collection and use of your personal information. Please read it carefully.

Edelman Financial Engines encourages success based on our individual merits and abilities without regard to race color religion creed sex gender identity or expression sexual orientation pregnancy; marital domestic partner or civil union status; national origin citizenship ancestry ethnic heritage genetic information age legally recognized disability military service or veteran status.

Accommodations are modifications or adjustments to the hiring process that would enable you to fully participate in that you need assistance to accommodate a disability you may request one at any time by either contacting your recruiter or .

¹TheBarrons Top 100 RIA Firms list an annual ranking of independent advisory firms is based on qualitative and quantitative criteria. Firmselecttoparticipatebut do not pay to be included in the ranking. The 2018 ranking refers to Edelman Financial Services LLC which combined its advisory business in its entirety with Financial Engines Advisors L.L.C. (FEA) in November 2018. For the same survey FEA received aprecombinationranking of 12th.

²EdelmanFinancial Engines data as ofSeptember 30 2025

Required Experience:

Apply Now