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Product Director, Channel Innovation and Execution, CAPLYTA

Johnson & Johnson


Job Location:

Titusville, FL - USA

Monthly Salary: $ 122000 - 212750
Posted: 31 May 2026 (30+ days ago)
Application Deadline: 28 August 2026
Vacancies: 1 Vacancy
The job posting is outdated and position may be filled

Job Summary

At Johnson & Johnsonwe believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented treated and curedwhere treatments are smarter and less invasive andsolutions are our expertise in Innovative Medicine and MedTech we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for more at

As guided by Our Credo Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Titusville New Jersey United States of America

Job Description:

Johnson & Johnson is recruiting for a Product Director Channel Innovation & Execution CAPLYTA located in Titusville NJ.

About Neuroscience

Our expertise in Innovative Medicine is informed and inspired by patients whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Neuroscience team tackles the worlds toughest brain health challenges including multiple sclerosis Alzheimers disease Parkinsons disease myasthenia gravis epilepsy major depressive disorder bipolar disorder schizophrenia and autism. This patient-focused team helps address some of the most complex diseases of our time.

Join us in developing treatments finding cures and pioneering the path from lab to life while championing patients every step of the way.

Learn more at Product Director Channel Innovation & Execution CAPLYTA is a key leader within the CAPLYTA marketing and franchise organization responsible for developing and scaling innovative channel strategies across the patient journey.

Key Responsibilities:

  • Own telehealth strategy development including design and deployment of marketing tactics aligned to broader brand strategy and direct-to-patient efforts

  • Lead telepsychiatry program launch and execution including end-to-end development account management and ongoing optimization to drive channel performance

  • Identify pilot and scale innovative marketing tactics and partnerships across the mental health ecosystem using a test-and-learn data-driven approach

  • Explore and prioritize additional innovative channel opportunities that can fuel further CAPLYTA performance

  • Partner with the Strategic Customer Group (SCG) to shape and execute digital pharmacy and fulfillment strategies

  • Identify and unlock growth opportunities across digital pharmacy channels aligned with access adherence and patient experience objectives

  • Execute advisory boards market research and analytics initiatives to generate actionable insights that inform telehealth and digital pharmacy strategy

  • Define success metrics and track performance to drive continuous improvement and demonstrate impact

  • Contribute to a high-performing collaborative team environment

Qualifications

  • A minimum of a Bachelors degree is required

  • Minimum of 57 years of relevant experience including pharmaceutical or healthcare industry experience is required

  • Experience in Sales Marketing Market Access or Managed Care strongly preferred

  • Neuroscience or mental health experience preferred

  • Strategic and innovative thinker with a results-oriented test-and-learn mindset

  • Strong ability to collaborate cross-functionally and influence without direct authority

  • Proven marketing experience with strong project management and communication skills including executive-level presentations

  • Demonstrated ability to manage multiple priorities agencies and external partners in a fast-paced environment

  • Proactive team-oriented and comfortable operating in evolving and ambiguous environments

This role is based in Titusville NJ and requires up to 25% travel (US with limited OUS travel).

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity age national origin disability protected veteran status or other characteristics protected by federal state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants needs. If you are an individual with a disability and would like to request an accommodation external applicants please contact us via internal employees contact AskGS to be directed to your accommodation resource.

Required Skills:

Preferred Skills:

Brand Marketing Brand Positioning Strategy Business Alignment Business Storytelling Business Valuations Cross-Functional Collaboration Customer Intelligence Data Analysis Data-Driven Decision Making Digital Strategy Execution Focus Financial Analysis Go-to-Market Strategies Industry Analysis Market Research Negotiation Organizing Problem Solving Product Development Lifecycle Product Portfolio Management Product Strategies Program Management Strategic Thinking Tactical Planning Technical Credibility

The anticipated base pay range for this position is :

$122000.00 - $212750.00

Additional Description for Pay Transparency:

Subject to the terms of their respective plans employees are eligible to participate in the Companys consolidated retirement plan (pension) and savings plan (401(k)).

Subject to the terms of their respective policies and date of hire employees are eligible for the following time off benefits:

Vacation 120 hours per calendar year

Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado 48 hours per calendar year; for employees who reside in the State of Washington 56 hours per calendar year

Holiday pay including Floating Holidays 13 days per calendar year

Work Personal and Family Time - up to 40 hours per calendar year

Parental Leave 480 hours within one year of the birth/adoption/foster care of a child

Bereavement Leave 240 hours for an immediate family member: 40 hours for an extended family member per calendar year

Caregiver Leave 80 hours in a 52-week rolling period10 days

Volunteer Leave 32 hours per calendar year

Military Spouse Time-Off 80 hours per calendar year

For additional general information on Company benefits please go to: - Experience:

Director


About Company

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About Johnson & Johnson A t Johnson & Johnson, we believe good health is the foundation of vibrant lives, thriving communities and forward progress. That’s why for more than 130 years, we have aimed to keep people well at every age and every stage of life. Today, as the world’s larges ... View more

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