Principal UX Researcher

Lets face it a company whose mission is human transformation better have some fresh thinking about the employer/employee relationship.

We do. We cant cram it all in here but youll start noticing it from the first interview.

Even our candidate experience is different. And when you get an offer from us (and accept it) you get way more than a paycheck. You get a personal BetterUp Coach a development plan a trained and coached manager the most amazing team youve ever met (yes each with their own personal BetterUp Coach) and most importantly work that matters.

This makes for a remarkably focused and fulfilling work experience. Frankly its not for everyone. But for people with fire in their belly its a game-changing career-defining soul-lifting move.

Join us and we promise you the most intense and fulfilling years of your career doing life-changing work in a fun inventive soulful culture.

If that sounds excitingand the job description below feels like a fitwe really should start talking.

Were looking for a Principal UX Researcher to serve as the most senior researcher on the Product Design team reporting directly to the VP of Design. This role will define BetterUps research vision and practiceestablishing the methodologies governance and strategic frameworks that ensure user insights shape product decisions at every level. Youll partner across Product PMM and the Labs behavioral insights team to connect foundational research to business outcomes while mentoring researchers and design partners across the organization.

What youll do:

• Define and evolve BetterUps UX research practice: establish research methodologies quality standards tooling and governance frameworks that scale across the product organization

• Drive strategic research that informs company-level product strategy partnering directly with the VP of Design Product leadership and the executive team to identify high-leverage opportunities

• Lead foundational and generative research programs that uncover unmet user needs validate market opportunities and shape multi-quarter product roadmaps

• Partner cross-functionally with PMM the Labs behavioral insights team and Product to synthesize quantitative and qualitative data into actionable insights that influence go-to-market strategy and product direction

• Represent UX Research as the disciplines voice in executive forums design reviews and strategic planning sessionsensuring research has a seat at the table for critical decisions

• Build and scale research operations: evaluate and select research tools and vendors define participant recruitment strategies establish research repositories and create self-serve research capabilities for the broader organization

• Mentor and coach researchers and design partners across the team raising the bar on research craft and building organizational research fluency

• Establish governance frameworks and best practices for responsible AI usage in research processes including AI-augmented analysis synthesis and participant experience

• Key partners: Product Management Product Marketing (PMM) Labs (Behavioral Insights) Engineering Data Science

If you have some or all of the following please apply:

• 12 years of experience in UX research design research or a closely related field with 6 years operating at a senior or staff level of scope and impact

• Deep expertise across the full spectrum of research methodologiesqualitative and quantitative generative and evaluative behavioral and attitudinal

• Demonstrated track record of leading research that directly shaped product strategy and business outcomes at an organizational level

• Experience defining and scaling a research practice including establishing processes tooling governance and research operations

• Exceptional ability to synthesize complex data from multiple sources into clear compelling narratives that drive executive-level decision-making

• Strong cross-functional partnership skills with experience influencing Product Engineering Marketing and Data Science stakeholders

• Experience mentoring and developing researchers at various career stages

• Excellent communication and storytelling skillsyou make research accessible memorable and actionable for any audience

Our team thrives at the intersection of human expertise and AI capability. As an AI-forward company adaptation and continuous learning are part of our daily work. Were looking for teammates who are excited to evolve alongside technology people who experiment boldly share their discoveries openly and help define best practices for AI-augmented work. These professionals thoughtfully integrate AI into their work to deliver exceptional results while maintaining the human judgment and creativity that drives real innovation. During our interview process youll have opportunities to showcase how you harness AI to learn iterate and amplify your impact.

As a Principal UX Researcher youll:

• Mobilize and align multiple functions to retire low-value research practices scale AI-enabled research workflows and focus teams on the few moves that create outsized impact. Serve as a trusted advisor to leadership on AI strategy for research modeling resilience cultivating change confidence and positioning BetterUp as an industry pace-setter for continuous reinvention through AI.

• Shape company-wide AI strategy for research in partnership with executive leadership ensuring alignment with business objectives

• Remove institutional barriers to AI adoption in research practices and drive cultural change that embraces continuous reinvention

• Serve as BetterUps foremost expert in UX research with recognized external influence on how AI transforms the research discipline

We encourage all candidates to share examples of how theyve used AI tools in their workwhether its AI-powered analysis platforms generative research tools or automated synthesis workflows. We view AI fluency as a complement to craft not a replacement for it.

Benefits:

At BetterUp we are committed to living out our mission every day and that starts with providing benefits that allow our employees to care for themselves support their families and give back to their community.

• Access to BetterUp coaching; one for you and one for a friend or family member

• A competitive compensation plan with opportunity for advancement

• Medical dental and vision insurance

• Flexible paid time off

• Per year:

  • All federal/statutory holidays observed

  • 4 BetterUp Inner Work days ( Volunteer Days to give back

  • Learning and Development stipend

  • Company wide Summer & Winter breaks

• Year-round charitable contribution of your choice on behalf of BetterUp

• 401(k) self contribution

We are dedicated to building diverse teams that fuel an authentic workplace and sense of belonging for each and every employee. We know applying for a job can be intimidating please dont hesitate to reach out we encourage everyone interested in joining us to apply.

BetterUp Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin disability genetics gender sexual orientation age marital status veteran addition to federal law requirements BetterUp Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

At BetterUp we compensate our employees fairly for their work. Base salary is determined by job-related experience education/training residence location as well as market indicators. The range below is representative of base salary only and does not include equity sales bonus plans (when applicable) and benefits. This range may be modified in the future.

New York City and San Francisco: $250000 - $320000

Austin and Arlington: $230000 - $280000

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Required Experience:

Staff IC