Principal, Consumer Markets
Grand Rapids, MI - USA
Job Summary
Job Summary
The role requires exceptional analytical acumen and strategic foresight to ensure Priority Health remains competitive and effective in an evolving healthcare landscape.
This individual will hold responsibility for developing divisional and growth strategies membership forecasts and sales funnel tracking while aligning divisional execution to the strategy. This role also serves as the Business Owner over our go-to-market and complex strategies.. This individual will also have responsibility for strategic and special projects including integration efforts following M&A activity and major cross-enterprise initiatives. The role will focus on setting and measuring progress toward strategic goals prioritizing initiatives ensuring divisional accountability and overseeing critical financial planning functions.
This individual will be responsible and accountable for the success of developing strategies and executing against plans that support organizational objectives and long-range plans to achieve growth. This individual will need to develop an understanding of and stay current with the competitive market landscape. An ability to conduct sophisticated detailed and creative analysis and clearly communicate results through written and verbal channels is required.
The role requires a senior highly collaborative professional who combines strategic thinking structured problem solving rigorous analytics and strong influencing skills.
- With significant autonomy leads Consumer Markets strategic planning with leadership and key market leaders determining and providing appropriate quantitative and qualitative inputs. The strategic plan will consider business performance market competition researched innovation and shifting demographics. Bring innovative thinking and ideas to the table for leadership consideration. Includes market expansion as a result of M&A activity.
- Direct Run the Business operations including KPI reporting operational cadence and strategy integration. Works autonomously to prepare complex information such as documents reports charts and graphs using a variety of software. Performs independent research and prepares information and analytical analysis for special projects board level presentations executive-level communications etc. Liaises with key stakeholders to achieve organizational goals. Independently maintains accountability for completion of assigned projects.
- Create and implement standard strategic planning process and evaluate effectiveness. Uses data gathered on program performance changes in competitive market and competitor moves (or anticipated moves) to position Priority Health ahead of the evolving health care landscape.
- Define develop manage and own executive reporting on key metrics formulate actionable insights and structure a concise clear presentation of findings and suggested tactics and prioritize issues as appropriate. Conduct sophisticated and creative analysis translating those results to easily digestible messages communications and presentations including Develops and coordinates the assessment analysis planning implementation and evaluation of complex/multi-faceted projects/programs.
- Partners to determine a strategic go-to-market plan for new product lines based on primary and secondary research.
- Lead the development and ownership of divisional membership forecasts by analyzing historical trends market dynamics and sales performance. Ensure forecasts are integrated into strategic planning cycles with clear accountability and action plans across sales marketing product and client experience teams.
- Engages in continuous study of the entire professional field including best practices to maintain cutting-edge knowledge and skills for the execution of all assigned responsibilities.
- Define develop manage and own executive reporting on key metrics formulate actionable insights and structure a concise clear presentation of findings and suggested tactics and prioritize issues as appropriate. Conduct sophisticated and creative analysis translating those results to easily digestible messages communications and presentations.
- Required Bachelors Degree or equivalent in business marketing statistics mathematics or related field (or equivalent education and experience)
- Preferred Masters Degree in business healthcare administration or related field
- 12 years of relevant experience Progressive experience in strategic planning business analysis and executive stakeholder management Required
- 7 years of relevant experience Healthcare industry experience Required
- 5 years of relevant experience Health insurance industry Preferred
Physical Demands
- Pallet to Waist (6 from floor) > 5 lbs: Seldom up to 10 lbs
- Waist to Waist > 5 lbs: Seldom up to 10 lbs
- Waist to Chest (below shoulder) > 5 lbs: Seldom up to 10 lbs
- Waist to Overhead > 5 lbs: Seldom up to 10 lbs
- Bilateral Carry > 5 lbs: Seldom up to 10 lbs
- Unilateral Carry > 5 lbs: Seldom up to 10 lbs
- Pushing Force > 5 lbs: Seldom up to 10 lbs
- Pulling Force > 5 lbs: Seldom up to 10 lbs
- Sitting: Frequently
- Standing: Occasionally
- Walking: Occasionally
- Forward Bend - Standing: Seldom
- Forward Bend - Sitting: Occasionally
- Trunk Rotation - Standing: Seldom
- Trunk Rotation - Sitting: Occasionally
- Reach - Above Shoulder: Seldom
- Reach - at Shoulder or Below: Seldom
- Handling: Occasionally
- Forceful Grip > 5 lbs: Seldom
- Forceful Pinch > 2 lbs: Seldom
- Finger/Hand Dexterity: Frequently
- Comprehensive benefits package to meet your financial health and work/life balance goals. Learn more here.
- On-demand pay program powered by Payactiv
- Discounts directory with deals on the things that matter to you like restaurants phone plans spas and more!
- Optional identity theft protection home and auto insurance
- Traditional and Roth retirement options with service contribution and match savings
- Eligibility for benefits is determined by employment type and status
Primary Location
SITE - Priority Health - 1231 E Beltline Ave NE - Grand RapidsDepartment Name
Government Markets Executive - PH Managed BenefitsEmployment Type
Full timeShift
Day (United States of America)Weekly Scheduled Hours
40Hours of Work
40Days Worked
5Weekend Frequency
N/ACURRENT COREWELL HEALTH TEAM MEMBERS Please apply through Find Jobs from your Workday team member account. This career site is for Non-Corewell Health team members only.
Corewell Health is committed to providing a safe environment for our team members patients visitors and community. We require a drug-free workplace and require team members to comply with the MMR Varicella Tdap and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process to perform the essential functions of a job or to enjoy equal benefits and privileges of employment due to a disability pregnancy or sincerely held religious belief.
Corewell Health grants equal employment opportunity to all qualified persons without regard to race color national origin sex disability age religion genetic information marital status height weight gender pregnancy sexual orientation gender identity or expression veteran status or any other legally protected category.
An interconnected collaborative culture where all are encouraged to bring their whole selves to work is vital to the health of our organization. As a health system we advocate for equity as we care for our patients our communities and each other. From workshops that develop cultural intelligence to our inclusion resource groups for people to find community and empowerment at work we are dedicated to ongoing resources that advance our values of diversity equity and inclusion in all that we do. We invite those that share in our commitment to join our team.
You may request assistance in completing the application process by calling 616.486.7447.
About Company
Corewell Health is committed to granting equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status