Partner Marketing Manger, GSI & SI

Anthropics mission is to create reliable interpretable and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers engineers policy experts and business leaders working together to build beneficial AI systems.

As a Partner Marketing Manager for Global and Regional System Integrators at Anthropic youll own marketing for our highest-performing services partners. That includes Global Premier GSIs and the regional systems integrators (RSIs) closing the most partner-attached Claude deals. Youll report to the lead for Services Partner Marketing and work alongside each partners Partner Account Manager.

Youll build a joint marketing plan with each partner and run executive programs and joint announcements. Youll also turn partner deliveries into the customer proof our field needs. Partners are now attached to a large and fast-growing share of Anthropics biggest enterprise deals. Your job is to make those partnerships deliver more every quarter.

This role is hands-on. Youll think strategically about each partner relationship while running the campaigns events and enablement yourself. Our scaled programs team supports the rest of the partner network. Youll focus on the partners where hands-on marketing moves the most business and use those scaled programs where they fit.

Partner Marketing Strategy & Execution

• Own joint marketing plans for an assigned group of high-performing GSI and RSI partners including quarterly planning campaign calendars and success metrics tied to target accounts and pipeline goals
• Develop joint campaigns and executive programs (CXO dinners executive briefings tentpole event activations) aimed at C-suite and senior decision-makers at enterprise customers
• Work with Partner Account Managers and the Alliances team to identify priority accounts and build account-based plays that leverage partner relationships
• Lead joint announcements from first draft through approvals holding partner copy to Anthropics messaging and brand standards
• Spot RSIs gaining traction and help them grow into higher tiers

Content Proof & Enablement

• Build joint value propositions messaging and enablement materials (pitch decks solution briefs case studies) that help partners position Claude with their enterprise clients
• Turn partner deliveries into proof: capture wins for sellers and work with Customer Marketing to produce partner-led customer stories that meet each partners tier requirements
• Get your partners carrying Anthropics priority messages and launches and build them into Anthropics own campaigns with the Campaigns team
• Put the teams co-marketing guidelines campaign kits and self-serve assets to work across your partners

Program Management & Measurement

• Lead end-to-end execution with your partners coordinating across product marketing demand generation field marketing events and agencies
• Manage partner funding (MDF/co-op) for your partners and track ROI on joint investments
• Track and report partner-sourced and influenced pipeline story output and campaign ROI with 30/60/90-day pipeline tracking on every activation
• Represent Anthropic at partner events executive briefings and industry conferences as needed
• Feed what works back into playbooks the scaled programs team can run across the wider partner network

• Have built and run partner marketing programs with Global System Integrators major consulting firms or regional systems integrators and can shift between large firms and smaller faster-moving ones
• Understand enterprise buyer journeys and can create marketing programs that resonate with C-level executives
• Are skilled at developing joint value propositions that articulate clear business outcomes for enterprise customers
• Build trusted relationships with partner marketing and sales teams and can move a partner on priorities you dont control
• Can own a partner portfolio end to end within a team strategy and know when to escalate
• Are highly organized and detail-oriented and can run multiple partner plans at once without dropping quality
• Write clearly and precisely with experience creating executive-level content and holding partner copy to a high bar
• Are data-driven and comfortable tracking marketing metrics analyzing performance and optimizing programs based on results
• Thrive in fast-paced high-growth environments and are comfortable with ambiguity and changing priorities
• Have a get it done mentality and arent afraid to jump in wherever needed to ensure program success
• Care about the societal impacts of AI and are excited about enabling enterprises to adopt AI responsibly

• Have 7 years of marketing experience with significant focus on partner marketing in B2B technology environments
• Experience in the AI/ML industry or working with AI-powered products
• Established relationships within the GSI consulting or regional SI ecosystem
• Worked on the partner side at a GSI or SI in alliance or technology partner marketing
• Experience with tiered partner programs including benefits and promotion reviews
• Experience producing partner-led customer stories with enterprise customers
• Understanding of enterprise AI use cases across different industries and functions
• Experience with CRM systems (such as Salesforce) and partner relationship management tools
• Used Claude or other AI tools to scale their own marketing work

Role-specific policy: For this role we expect all staff to be able to work from our San Francisco Seattle or New York office at least 3 days a week though we encourage you to apply even if you might need some flexibility for an interim period of time for relocation. If based in Seattle or New York this role will require traveling to the San Francisco office once a month. Additionally this role may require up to 20% of the time for partner meetings and partner events.

Deadline to apply: None. Applications will be reviewed on a rolling basis.

Minimum education: Bachelors degree or an equivalent combination of education training and/or experience

Required field of study:A field relevant to the role as demonstrated through coursework training or professional experience

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy: Currently we expect all staff to be in one of our offices at least 25% of the time. However some roles may require more time in our offices.

Visa sponsorship:We do sponsor visas! However we arent able to successfully sponsor visas for every role and every candidate. But if we make you an offer we will make every reasonable effort to get you a visa and we retain an immigration lawyer to help with this.

We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy so we urge you not to exclude yourself prematurely and to submit an application if youre interested in this work. We think AI systems like the ones were building have enormous social and ethical implications. We think this makes representation even more important and we strive to include a range of diverse perspectives on our team.

Your safety matters to us. To protect yourself from potential scams remember that Anthropic recruiters only contact you some cases we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money fees or banking information before your first day. If youre ever unsure about a communication dont click any linksvisit for confirmed position openings.

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact advancing our long-term goals of steerable trustworthy AI rather than work on smaller and more specific puzzles. We view AI research as an empirical science which has as much in common with physics and biology as with traditional efforts in computer science. Were an extremely collaborative group and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such we greatly value communication skills.

The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic including: GPT-3 Circuit-Based Interpretability Multimodal Neurons Scaling Laws AI & Compute Concrete Problems in AI Safety and Learning from Human Preferences.

Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits optional equity donation matching generous vacation and parental leave flexible working hours and a lovely office space in which to collaborate with colleagues. Guidance on Candidates AI Usage:Learn aboutour policy for using AI in our application process.