Paid Search Supervisor

With a history that dates back over 80 years Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7000 employees in over 100 offices around the world Starcom partners with the worlds leading marketers and brands including Bank of America Best Buy Kellogg Company McDonalds Novartis Samsung Visa and more.

This role at Starcom will serve as a member of Publicis Groupes strategic internal agency Constellation.

Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our clients creative data strategy media and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

The Paid Search Supervisor is responsible for leading the strategy execution optimization and growth of paid search programs across a portfolio of clients. This role serves as the primary day-to-day client lead overseeing campaign performance budget management forecasting feed optimization innovation initiatives and team development. The Supervisor is expected to drive business results through data-driven decision making platform expertise cross-functional collaboration and adoption of emerging technologies including AI and automation.

• Lead development and execution of integrated paid search strategies aligned with client business objectives.
• Serve as the primary client contact for day-to-day paid search operations performance discussions and strategic recommendations.
• Develop and present quarterly business reviews annual planning initiatives test roadmaps and growth opportunities.
• Identify opportunities to improve efficiency revenue customer acquisition and overall account performance through proactive optimization and innovation.

• Oversee campaign planning implementation optimization and performance across Google Ads Microsoft Ads SA360 Shopping and Performance Max.
• Guide teams in keyword development audience targeting bidding strategies ad testing and landing page recommendations.
• Maintain best-in-class account structures and optimization frameworks that deliver measurable business impact.
• Partner with platform representatives to leverage beta opportunities product enhancements and industry best practices.

• Own feed strategy and optimization across Google Merchant Center Microsoft Merchant Center and other commerce platforms.
• Conduct feed audits and oversee product taxonomy attribute optimization GTIN validation custom label strategy and data quality enhancements.
• Monitor feed diagnostics product disapprovals and inventory issues ensuring feed health and operational excellence.
• Collaborate with client analytics development SEO and merchandising teams to improve product data quality and maximize Shopping and Performance Max performance.
• Develop feed segmentation strategies and custom-label frameworks to support bidding strategies promotional initiatives inventory prioritization and profitability goals.
• Identify opportunities to leverage automation first-party data and feed management solutions to improve campaign scale and efficiency.

• Analyze campaign performance to uncover insights trends growth opportunities and optimization recommendations.
• Develop and maintain budget forecasts pacing plans and performance projections.
• Deliver clear and actionable reporting that translates complex performance data into business outcomes.
• Utilize advanced analytics techniques and AI-driven tools to improve decision-making and operational effectiveness.

• Champion adoption of emerging technologies AI solutions and automation tools across campaign management workflows.
• Identify opportunities to improve operational efficiency through process enhancements and scalable solutions.
• Support testing of new platform features bidding methodologies measurement capabilities and audience solutions.
• Partner with internal teams and media partners to evolve search capabilities and drive innovation across the practice.

• Manage mentor and develop Search Managers Strategists Analysts and Coordinators.
• Provide ongoing coaching performance feedback and career development support.
• Ensure quality assurance process adherence and operational excellence across managed accounts.
• Foster a collaborative environment focused on continuous learning innovation and client success.

• 5 years of paid search experience with increasing levels of responsibility.
• Experience managing and optimizing campaigns across Google Ads Microsoft Ads SA360 Shopping and Performance Max.
• Strong understanding of Google Merchant Center product feeds custom labels taxonomy management and feed optimization best practices.
• Experience with feed management platforms such as Feedonomics Productsup DataFeedWatch Channable or similar solutions.
• Advanced analytical skills with experience in forecasting budget management reporting and performance analysis.
• Proven ability to lead client relationships and present strategic recommendations to stakeholders.
• Experience mentoring and developing team members.
• Familiarity with AI-powered marketing tools automation scripting and emerging search technologies.

• Drives exceptional client results across Text Search Shopping and Performance Max.
• Ensures strong feed health and product data governance to maximize commerce performance.
• Identifies innovative growth opportunities through AI automation and testing.
• Develops high-performing teams while fostering a culture of accountability collaboration and continuous improvement.
• Serves as a trusted strategic partner to clients and internal stakeholders

The Power of One starts with our people! To do powerful things we offer powerful best-in-class wellness and benefits offerings include:

Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation Annual Sick Days Volunteer Days Holiday and Identity days and more
Matching Gifts programs
Flexible working arrangements
Work Your World Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees are reviewed on an annual basis and are governed by the terms of the applicable plan documents.

We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance transportation and parking benefits legal benefits pet insurance and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits.

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race color ethnicity religion creed sex sexual orientation gender gender identity gender expression pregnancy childbirth and related medical conditions national origin ancestry citizenship status age disability medical condition as defined by applicable state law genetic information marital status military service and veteran status or any other characteristic protected by applicable federal state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically please contact

All your information will be kept confidential according to EEO guidelines.