Paid Media Intern
New York City, NY - USA
Job Summary
Job Description: Paid Media Intern
Title: Intern
Seniority Level: Entry Industry:
Marketing Advertising Employment Type: 3-Month
Job Functions: Marketing Advertising Strategy/Planning
Location: NYC Job Description:
What are we looking for MC Saatchi Performance are looking for a paid media intern to join our account team. The Account team is responsible for managing our agencys relationship with key clients and supporting the implementation maintenance and delivery of paid media campaigns across various channels and platforms including search social programmatic and display. They are tasked with implementing and delivering client campaigns as efficiently and effectively as possible through an in-depth understanding of the digital media market.
This is an entry level position and an excellent opportunity for those looking to get into the digital media industry. Youll be working across the agencys clients and will develop a strong foundation in performance media and the necessary skills to progress in the industry. The ideal candidate will be curious and enthusiastic with a passion for digital innovation data analytics advertising and technology.
What Youll be Responsible For:
Working collaboratively with all internal teams to successfully deliver digital media campaigns teams include Search and Social Programmatic Data and Creative
Supporting the account team with the reporting of campaigns through Microsoft Excel and other data visualization tools
Helping with the optimization and efficient spending and pacing of clients media budgets
Helping to maintain and manage campaign performance tracking and setup
Support the day-to-day management of tech partners such as 3rd party measurement providers
Maintaining accurate accessible and organized documentation
Attending relevant training sessions whether through internal resources external partners or via webinars
Assist with the following day-to-day tasks on the account(s):
Communicating and building relationships with media partners
Analyzing campaign data to make recommendations to external and internal partners
Working with Ad Ops or measurement partners to deliver trafficking links
Updating budget pacing documents * Ensuring campaigns are tracked and measured based on client KPIs
Helping to identify and troubleshoot data discrepancies tracking issues etc.
Reconciling monthly campaign spends
Areas You Will Learn About:
Digital marketing strategy development and media planning
Performance analysis and reporting to drive actionable insights
Competitive market research and trend analysis within relevant industries
Campaign optimization and tactical budget reallocation
How to liaise with media vendors including campaign briefing development of media proposals and rate negotiation
Influencer marketing and UGC planning
Goal setting for performance marketing campaigns
Digital marketing measurement attribution and tracking
Exposure to ad planning and buying methodologies across Ad networks Programmatic and Search & social platforms
What Youll Bring:
Graduate with a degree in marketing advertising business or related
Proficiency in Microsoft Suite (PowerPoint & Excel) and Google Suite
Active social media user with an understanding of platform trends and audience behaviors
Self-starter who can work independently with problem-solving skills
Highly numerate and comfortable with data analysis
Strong attention to detail with the ability to meet frequent deadlines
Strong presentation written and interpersonal communication skills
A team player with a collaborative and positive attitude
A desire to work in fast-paced quickly changing technology-driven industry
An appetite to learn about digital media channels
What Youll Get:
This is a paid internship opportunity at $21/hour. 4.5 days a week with half days on Friday
Flexible work arrangements available combining on-site and remote work as needed. Two days per week in the NY office required
Duration: 12 weeks (3 months)
About MC SAATCHI PERFORMANCE
MC Saatchi Performance as part of the MC Saatchi Group has pledged its commitment to create a company that values difference with an inclusive culture. As part of this MC Saatchi Group continues to be an Equal Opportunity Employer which does not and shall not discriminate celebrates diversity and bases all hiring and promotion decisions solely on merit without regard for any personal characteristics.
If you require any reasonable adjustments throughout the recruitment and selection process please make us aware as part of your application.
All employee information is kept confidential according to General Data Protection Regulation (GDPR).
#LI-SF1 #PERF
About Company
MC Saatchi Groupwas founded in 1995 and is now the biggest Independent creative agency group in the World. Founded on one core principle Brutal Simplicity.