Media Relations Account Supervisor

TheAccount Supervisor Media Relations Lead inPR Social & ContentDepartmentis a seniorreporter-facing role responsible for guiding proactive and reactive earned media strategy for some of the agencys most high-profile brands. This role requires deep media relationsexpertise strong national and regional reporter relationships and confident counseling in complex fast-moving situations.

The ideal candidate brings8 years of full-time PR experienceand is equally comfortable setting media strategy pitching top-tier outlets managingannouncementsandtriagingissues and rolling up their sleeves toedit andwrite clear compelling materials. This is a client-facing leadership role that partners closely with senior clients internal account leads and cross-functional teams to ensure earned media efforts are strategic disciplined and effective.

Duties & Responsibilities

Media Relations Leadership

• Serve as a senior media relations lead for clients setting earned media strategy aligned to business priorities brandreputationand campaign goals.
• Owneditor andreporter relationships across key national regional and trade outlets; proactivelyidentifyopportunities and manage ongoing media engagement.
• Develop and execute proactive mediarelationsplansincluding pitching briefing materials and story developmentthat driveconsistentearned media coverage.
• Lead preparation for major announcements brand moments and executive visibility opportunities including messaging press materials medialistsand outreachstrategy.
• Partner with account leadership to ensure readiness for issues sensitive topics or reactive inquiries and support escalation planning as needed.

Story Development

• Lead the creation of high-quality media materials including press releases talking points media briefs pitches Q&Adocumentsand executive bylines.
• Conduct interviews with senior leaders and subject matter experts to extract insights and shape media-relevant narratives.
• Apply strong editorial judgment to refine structure framing and positioning to maximize media relevance and impact.
• Leverage AI-enabled tools to streamline research media planning content development and project execution creating more time to focus on strategic thinking relationship building and delivering meaningful results for clients.
• Use AI-enabled tools to accelerate the development of pitches briefing materials media communications and Q&A documents while ensuring final work reflects each clients voice goals and brand story.

Client Counseling & Collaboration

• Serve as a trusted day-to-day media advisor toC-suiteclients confidently guiding recommendations and explaining media strategyrisksand opportunities.
• Collaborate closely withotherteamsinagencyto ensure earned media aligns with integrated marketing efforts.
• Support team members by providing guidancefeedbackand quality control on media outreach and written materials.
• Stay current on earned media trends shifting newsroom dynamics and evolving expectations of reporters and editors.

Job Qualifications

• 8 years of professional experiencein public relations with deep hands-on experience in media relations preferably in an agency setting.
• Proven success securing earned media coverage and managing reporter relationships at the regional and/or national level.
• Strong strategic instincts paired with excellent executional skillsable to lead strategy while personally owning writing and pitching.
• Exceptional writing and editing ability particularly for media-facing content.
• Experience counseling senior clients and executives with confidence and sound judgment.
• Comfort managing complex high-visibility brands where accuracyconsistencyand reputation matter.
• Comfort leveraging AI-enabled tools to support research content development and project execution while maintaining ownership of the quality accuracy and effectiveness of the final work.
• Proven ability to coach and develop junior team memberswith thoughtful guidance and a high bar for excellence.
• Ability to manage multiple priorities in a fast-paced environment and remain calm under pressure.
• Thoughtful solutions-oriented collaborator who embodies curiosityaccountabilityand aWe Before Mephilosophy.

• You build on ideas with a Yes and mindset
• You bring curiosity and challenge thinking in a productive way
• You care about both the work and the people behind it
• You hold high standards and take ownership of outcomes

Work Environment & Eligibility
Hybrid role based in Madison WI (in-office MondayWednesday; remote ThursdayFriday). Must be authorized to work in the U.S. without current or future sponsorship.