Media Buyer
Job Summary
- Free food & snacks
- Health insurance
- Opportunity for advancement
- Paid time off
- Vision insurance
- 401(k)
- 401(k) matching
- Bonus based on performance
- Company parties
- Competitive salary
- Dental insurance
- Flexible schedule
- Tuition assistance
MEDIA BUYER
- Campaign Execution: Build launch and manage advertising campaigns across digital and/or traditional media platforms.
- Negotiation & Purchasing: Negotiate pricing ad placement ad time slots sponsorship and added-value opportunities directly with media vendors and publishers to secure the best rates.
- Budget Management: Allocate budgets efficiently across different ad sets and platforms while tracking pacing to ensure spending stays on target.
- Performance Optimization: Monitor campaign metrics (KPIs such as CPA ROAS CTR) and make monthly recommendations to improve ROI. Pursue make goods as needed to fulfill media plan metrics.
- Market & Audience Research: Analyze market trends and consumer demographics to identify the most effective media channels for reaching our target audience.
- Reporting: Generate regular performance reports and provide actionable insights to internal stakeholders.
- Cross-Functional Collaboration: Work closely with account service team to align on campaign goals and performance.
- Meetings: Participate as needed in client meetings to help sell defend and/or explain media campaigns and performance results.
About Company
Romph & Pou Agency We are an established integrated marketing agency with offices in Shreveport, Louisiana; Tyler, Texas; and Baton Rouge, Louisiana. We offer a comprehensive range of services with a high level of specialization in gaming and retail marketing. Co-owned by Jeffrey Romp ... View more