Marketing Specialist II

Ready to join a global leader in air movement and ventilation At Greenheck Group joining our team means more than just starting a job its joining an award-winning culture prioritizing your growth and development. Our unwavering commitment in supporting our team members both personally and professionally has earned us national recognition time and time again. As an innovative environmentally responsible manufacturer of commercial HVAC systems Greenheck Group designs and manufactures industry-leading air movement and ventilation solutions through our family of trusted brands. Our products are found in commercial institutional and industrial facilities worldwide from schools and hospitals to factories and stadiums. Since 1947 weve proudly invested in our people and our communities fostering innovation leadership and opportunity at every level. We are more than products we are a team of inspired people doing extraordinary things.

As the Marketing Specialist II you will support product and brand growth through the execution and optimization of integrated marketing initiatives. This role independently drives assigned marketing projects develops content and sales enablement tools and analyzes campaign performance to drive continuous improvement. Working closely with the marketing manager sales product management and corporate marketing teams Marketing Specialist II serves as a key resource in executing marketing strategies that support business objectives and customer engagement.

WHAT YOULL BE DOING

• Execute multimedia marketing campaigns for key product releases for assigned products brands and market segments.
• Support campaign planning and execution for assigned brands multimedia campaigns for product launches promotions and strategic initiatives.
• Identify topics and educational opportunities for rep communications webinars blogs social media videos and white papers.
• Develop and distribute clear actionable content for sales representatives and channel partners including email and social media campaigns. Refine messaging strategy and implement improvements as needed.
• Partner with media & communications specialist to identify paid media opportunities for assigned brands including advertorials print publication ads rep promotions and press releases.
• Identify develop and maintain marketing collateral including catalogs sales sheets manuals case studies and other sales enablement materials.
• Ensure content on assigned websites and product pages is current and accurate.
• Influence go-to-market messaging and content strategy for product displays sales tools presentations and customer-facing materials.
• Support planning and execution of trade shows customer events and displays.
• Facilitate market research and analysis on distribution channels customer needs industry trends and opportunities.
• Serve as a resource to internal stakeholders sales teams and customers by providing product market and marketing expertise.
• Lead assigned projects and contribute to process improvement and cross-functional initiatives.
• Analyze campaign website and content and interpret performance trends to optimize channel mix messaging or investment to inform future strategy.
• Collaborate with product management sales engineering and corporate marketing to align messaging campaigns and launches.
• Other duties as assigned.

WHAT YOU SHOULD HAVE

• 4 Year / Bachelor Degree preferred
• 4-6 years of relevant work experience in marketing public relations or advertising required.
• 35 years of experience planning and executing integrated marketing campaigns across print and digital channels; B2B marketing experience preferred.
• 35 years of experience developing marketing content including sales collateral email campaigns web page copy presentations and customer communications.
• Experience managing multiple marketing projects simultaneously and collaborating with cross-functional teams to meet deadlines and business objectives.
• Experience with Microsoft 365 (Word PowerPoint Excel Teams)

SOME THINGS WE THINK YOU SHOULD KNOW

• Minimal travel required.
• This role is hybrid with the work schedule requiring 3 days in office 2 days can be remote.

COMPENSATION & BENEFITS

Greenheck Group takes pride in providing competitive pay along with a comprehensive benefits package as part of our total rewards program. The starting base pay range for this position is $69581 - $85953 and may vary based on factors such as job-related knowledge skills experience and best-in-class benefits you can be the best you and together we can be the best in the industry. Visit our Perks & Benefits page for more information on these offerings:

• Health & Family Support
• Financial Security
• Learning & Development
• Rewards & Recognition
• Wellbeing & Mental Health
• Work-Life Balance
• Fun Perks

SPECIAL NOTATION

The preceding statements are intended to describe the general nature and level of work being performed by people in this position. They are not intended to be construed as an exhaustive list of all responsibilities duties and skills. The Employer retains the right to change or assign other duties to this position.

PHYSICAL REQUIREMENTS

Work is performed in an office environment and requires the ability to operate standard office equipment such as a computer and phone. Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift carry push pull or otherwise move objects. Repetitive motion. Substantial motions of the wrists hands and/or fingers. The person is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading. Occasional mobility required to attend in-person meetings and complete various office tasks.

EEO STATEMENT

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age race color religion sex sexual orientation gender identity national origin disability or veteran status.

ACCOMMODATIONS REQUEST

Greenheck Group complies with federal and state disability laws and makes reasonable accommodations for applicants and candidates with disabilities. To request an accommodation for the application or interview process please email with your name job title posting number and requested accommodation.

RECRUITING FRAUD ALERT

At Greenheck Group your personal information and online safety are our top priorities. Our recruiters will only direct candidates to apply through our official career page at We will never request payments financial account details or sensitive information such as Social Security numbers. If youre unsure about the legitimacy of a message please contact for verification.

If youre looking for a place to grow while working with happy enthusiastic values-based people youll enjoy your career with us!