Marketing Specialist II

Summary of Duties and Responsibilities:

Are you a creative and strategic thinker and storyteller Do you thrive in dynamic mission-focused environments where you can drive impactful marketing and communication initiatives to attract and engage students faculty and visitors If so we have an exciting opportunity for you!

University Museums at Iowa State University is seeking applicants for a Marketing Specialist II to join our team. University Museums at Iowa State University is a distinctive organization that encompasses two art museums a National Historic Landmark site and home museum a sculpture garden and one of the largest campus public art collections in the nation. University Museums brings world-class exhibitions with educational programming to Iowa State University actively acquires works of art to add to the more than 30000 permanent collection objects conserves and preserves collections conducts and publishes curatorial scholarship and fosters inspired student engagement. The University Museums is accredited by the American Alliance of Museums. For more information about University Museums at Iowa State University please visit Overview:

As the Marketing Specialist youll play a key role in elevating the University Museums presence and impact as a resource for university audiences and an attraction for visitors to Iowa State and Ames. Working under the general guidance of the Director and Chief Curator and in close coordination with our team youll lead the charge in crafting and executing innovative marketing strategies and communication plans that captivate and engage our campus and community audience. You will use strong writing skills and both traditional and digital marketing to help tell the story of University Museums.

What Youll Do:

• Strategic Direction: Develop and implement a comprehensive marketing strategy that enhances the visibility and reputation of the University Museums. Monitor and evaluate its effectiveness to ensure were meeting our goals. Make strategic changes and adaptations as needed.
• Brand Management: Shape and uphold the museums brand identity ensuring consistency across all communications and aligning with the broader University brand.
• Promotion & Outreach: Drive promotional efforts for exhibitions public programs special events and more. Engage with audiences on campus and beyondlocally regionally and nationally.
• Digital Presence: Maintain and enhance our website and social media channels (Instagram and Facebook) to keep our community informed and engaged.
• Creative Production: Create interpretive and promotional materials such as brochures posters digital content and wayfinding signage. Develop media advertising plans and ensure cost-effective coverage.
• Budget & Metrics: Set and achieve measurable marketing goals in line with an overall strategic plan while managing a balanced budget. Track and report on marketing and communication metrics to drive continuous improvement.
• Public Relations: Develop public relations materials that align with our unified voice handle media inquiries and represent the museum in several communications committees.
• Event Support: Assist with both in-person and virtual programs and events including those held outside regular office hours.

Preferred Qualifications:

• Demonstrated experience implementing marketing strategies and long-range plans (forecasting)
• Strong experience managing and running an organizations website and social media
• Experience developing interpretive materials and storytelling
• Experience designing communications/marketing materials such as brochures posters invitations and other media using Adobe Creative Suite (InDesign Photoshop and Illustrator) and original photography

At the University Museums youll be part of a vibrant team dedicated to celebrating and showcasing the arts and history of Iowa State University. We offer a collaborative and supportive work environment along with the opportunity to make a meaningful impact on our community.

Ready to take your career to the next level and be a driving force in our marketing and communications efforts Apply now and help us tell the story of the University Museums!

Candidates must be legally authorized to work in the U.S. on an ongoing basis without sponsorship. Immigration sponsorship is not available for this position.

Application Instructions:
To apply for this position please click on Apply and complete the Employment Application. Please be prepared to enter or attach the following:

Resume/Curriculum Vitae

Letter of Application/Cover Letter

Why Choose Iowa State University
Iowa State Employees enjoy comprehensive health and work-life benefits including medical and dental as well as:

• Retirement benefits including defined benefit and defined contribution plans
• Generous vacation holiday and sick time and leave plans
• Onsite childcare (Ames Iowa)
• Life insurance and long-term disability
• Flexible Spending Accounts
• Various voluntary benefits and discounts
• Employee Assistance Program
• Wellbeing program

If you have questions regarding this application process please email or call or Toll Free: 1-.

Iowa State University does not discriminate on the basis of race color age ethnicity religion national origin pregnancy sexual orientation genetic information sex marital status disability or status as a U.S. Veteran. Inquiries regarding non-discrimination policies may be directed to Office of Equal Opportunity 2680 Beardshear Hall 515 Morrill Road Ames Iowa 50011 Tel. email .

General ISU compensation information can be found on the University Human Resources website. Please note that this is only a list of ranges and individuals will be paid commensurate with qualifications.