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Marketing Operations Manager
Job Location:
Job Location:
Redwood City, CA - USA
Monthly Salary:
Not provided by the employer
Monthly Salary:
Posted:
21 July 2026 (30+ days ago)
Posted:
Application Deadline:
18 October 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
About Mixbook
Mixbook is an award-winning design platform that gives consumers unmatched creative freedom to design and share one-of-a-kind stories transforming the lives of more than 6 million people. We are the#1 rated photo book servicein the US with43000 five-star reviewsand a profitable growing business.
Customers love Mixbook for our powerful and intuitive editor exceptional quality designer-curated themes and fanatical customer service. Founded by two UC Berkeley entrepreneurs named to Inc.s 30 Under 30 Mixbook has been featured on the Today Show Good Morning America TechCrunch The Verge The Washington Post The New York Times and more.
Today Mixbook is a global team building thoughtful beautifully crafted products at scale - and were just getting started.
Marketing Operations Manager
The Marketing Operations Manager enables Mixbooks Growth Marketing organization to execute faster measure more accurately and scale with confidence. This role connects marketing strategy with the technology data processes and cross-functional partnerships required to support effective campaign execution experimentation product launches and business decision-making.
Working across CRM/Lifecycle Paid Media App Growth CRO/Merchandising and Analytics the Marketing Operations Manager drives alignment on marketing technology needs and ensures channel-led tool decisions account for shared data integration measurement governance and operational requirements. Reporting to the VP of Growth this person will partner with channel owners Platform Engineering Product Data Analytics Finance and external vendors to translate business needs into clear requirements and ensure selected solutions are implemented and supported successfully.
Ultimately this role provides operational continuity across Mixbooks marketing technology and ecommerce ecosystem ensuring the systems data and processes that power Growth Marketing are connected reliable and scalable. Success is measured by increasing operational clarity measurement confidence and launch readiness across the organization.
Key Responsibilities
Marketing Technology
- Serve as the operational steward of Mixbooks marketing technology ecosystem.
- Partner with channel owners to evaluate implement and optimize marketing platforms and integrations.
- Establish governance documentation and best practices across marketing systems.
- Improve operational efficiency through automation AI and scalable processes.
Tracking & Measurement
- Own governance for campaign tracking UTMs events attribution and marketing data quality.
- Partner with Engineering Platform Data and Analytics to implement and validate marketing instrumentation.
- Lead QA for marketing tracking across channels platforms and product launches.
- Monitor and resolve tracking integration and data quality issues.
- Ensure marketing technologies tracking and customer data practices support applicable privacy consent and compliance requirements.
Cross-Functional Operations
- Translate Growth Marketing requirements into clear technical specifications for Engineering and Platform teams.
- Coordinate marketing technology implementations and launch readiness across cross-functional stakeholders.
- Drive alignment across Marketing Product Engineering Data Finance and external vendors.
- Develop repeatable operational processes that improve execution and scalability.
Reporting & Insights
- Partner with Analytics to define marketing reporting requirements.
- Validate that dashboards and reporting accurately reflect business and measurement requirements.
- Document metrics tracking standards and operational workflows.
- Identify opportunities to improve measurement reporting and operational effectiveness.
Qualifications
- 5 years of experience in Marketing Operations Growth Operations Marketing Technology or a related role supporting DTC ecommerce consumer app subscription or growth marketing organizations.
- Experience supporting cross-functional Growth Marketing teams across CRM/Lifecycle Paid Media App Marketing CRO/Merchandising Analytics and Product.
- Hands-on experience implementing administering or optimizing marketing technology platforms and measurement tools such as Iterable AppsFlyer GA4 Google Tag Manager Rockerbox Impact Looker Google Ads Meta Ads or comparable platforms.
- Experience supporting DTC ecommerce platforms (e.g. Shopify).
- Strong understanding of campaign tracking event instrumentation attribution UTMs pixels customer journeys marketing data quality and measurement best practices.
- Experience partnering with Product Engineering Platform Data Analytics Finance and external vendors to deliver marketing technology initiatives.
- Ability to translate business requirements into technical requirements implementation plans QA processes and operational workflows.
- Strong project management documentation and organizational skills with the ability to manage multiple initiatives and stakeholders simultaneously.
- Excellent communication and stakeholder management skills with the ability to influence cross-functional teams without direct authority.
- Working knowledge of marketing privacy consent and customer data governance requirements (e.g. GDPR CCPA CAN-SPAM).
- Experience with mobile app attribution deep linking and app event tracking.
- Familiarity with APIs system integrations and marketing data pipelines.
- Experience validating marketing data using structured queries.
- Experience using AI and automation tools to improve marketing operations QA documentation or workflow efficiency.
- Experience supporting major product launches or cross-functional growth initiatives in a fast-paced consumer business.
Company Mission
Our mission is to empower people to be creative and connect deeply with the ones they love. Unlike many growth companies we have invested deeply in culture. Organizational health is central to our long-term strategy - we believe that when we care for our people they build great products our customers feel the difference and our business grows as a result.
We want people to join us who live our values:
- Courageous Care- empathy with backbone; caring enough to be clear
- Craftsmanship- pride in what we build and who its for; ownership end-to-end
- Pioneer Spirit- moving fast and thinking ahead; treating constraints as creative fuel
If Mixbook resonates with you and youre excited by the work ahead we encourage you to apply!
Mixbook is an Equal Opportunity Employer. We are committed to creating an inclusive environment and to providing equal employment opportunities to all applicants. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age disability or any other characteristic protected by applicable law.
Mixbook providesreasonable accommodations to applicants with disabilities during the recruitment process. If you require accommodation to participate in the application or interview process please let us know by reaching out to: .
Required Experience:
Manager
