Marketing Manager
Pleasanton, CA - USA
Job Summary
Who We Are & Why Join Us
Avathon is the leading Industrial AI autonomy platform helping customers across heavy industries -- energy mining manufacturing aerospace defense and logistics -- accelerate the journey toward autonomous operations. Our platform is built on a Computational Knowledge Graph foundation that contextualizes and connects operational data across siloed systems bringing together time series structured unstructured and machine vision data to power AI-driven applications in asset performance management supply chain intelligence visual AI and global trade management. With capabilities spanning digital twins normal behavior modeling natural language processing and computer vision Avathon delivers real-time predictive intelligence and agentic decision-making at industrial scale.
Cutting-Edge AI Innovation -- Join a team at the forefront of AI developing groundbreaking solutions that shape the future. High-Growth Environment -- Thrive in a fast-scaling startup where agility collaboration and rapid professional growth are the norm. Meaningful Impact -- Work on AI-driven projects that drive real change across industries and improve lives.
About the Role
We are looking for a data-driven hands-on Marketing Manager who thrives in a fast-paced high-growth environment. This role will be responsible for executing and optimizing digital marketing campaigns managing website performance and traffic growth supporting corporate marketing initiatives and helping build Avathons brand as the category leader in Physical AI.
The ideal candidate combines creativity with analytical rigor and understands how to leverage digital channels content SEO paid media and marketing automation to drive measurable business outcomes.
Responsibilities
Digital Marketing & Demand Generation
- Plan execute and optimize integrated digital marketing campaigns across paid search LinkedIn display advertising retargeting email marketing and organic channels.
- Develop and manage lead generation programs that support pipeline creation and sales growth.
- Monitor campaign performance and continuously optimize based on engagement conversion and ROI metrics.
- Collaborate closely with sales and business development teams to align marketing programs with strategic growth objectives.
- Own Avathons corporate website strategy content updates performance optimization and user experience.
- Own the Marketing Automation Platform (Hubspot) and the connection processes and performance measurement with CRM (Salesforce).
- Drive website traffic growth through SEO content marketing technical optimization and digital campaigns.
- Monitor and improve key website KPIs including traffic engagement conversion rates and lead generation.
- Partner with internal stakeholders and external agencies to maintain a best-in-class digital presence.
- Support corporate marketing initiatives including product launches customer announcements industry campaigns executive thought leadership and strategic messaging.
- Assist with the development of marketing collateral presentations case studies white papers and customer success stories.
- Help manage Avathons participation in industry conferences webinars and corporate events.
- Ensure brand consistency across all marketing channels and communications.
- Build and maintain marketing dashboards to track campaign performance website analytics lead generation and funnel conversion.
- Analyze customer behavior and campaign effectiveness to identify opportunities for improvement.
- Provide regular reporting and insights to executive leadership.
- Manage and grow Avathons digital presence across LinkedIn and other relevant channels.
- Coordinate content distribution strategies to maximize engagement and reach.
- Support executive social media programs and thought leadership initiatives.
Required Experience
- Bachelors degree in Marketing Communications Business or related field.
- 5 years of experience in B2B technology marketing preferably in AI SaaS enterprise software industrial technology or high-growth technology companies.
- Proven experience managing digital marketing campaigns and website optimization initiatives.
- Strong understanding of SEO SEM marketing automation lead generation and web analytics.
- Experience with platforms such as HubSpot Salesforce Google Analytics LinkedIn Campaign Manager Zoominfo and other marketing automation tools.
- Strong analytical skills with the ability to translate data into actionable insights.
- Experience using AI assistants (e.g. Claude) to augment marketing content creation productivity and performance analysis.
- Proven cross-functional leadership skills across departments and up and down the organization.
- Excellent written and verbal communication skills.
- Highly organized self-motivated and comfortable operating in a fast-paced startup environment.
Preferred Qualifications
- Experience marketing AI machine learning industrial technology supply chain manufacturing energy mining or enterprise software solutions.
- Familiarity with content marketing account-based marketing (ABM) and demand generation best practices.
- Experience supporting executive branding and thought leadership programs.
- Knowledge of website platforms such as WordPress.
Why Avathon
- Help create the category of Physical AI.
- Work alongside world-class AI engineers industry experts and business leaders.
- Join a rapidly growing company transforming some of the worlds largest industries.
- Competitive compensation equity participation comprehensive benefits and significant career growth opportunities.
At Avathon youll have the opportunity to shape the future of industrial AI while building a global brand that is redefining how the worlds most critical operations are run.
Candidates must be authorized to work in the United States without the need for current or future company sponsorship.
Location: Candidates must be based in the Bay Area.
Salary:
The base salary range for this role is between $115000 to $150000 annually.
Pay for this position is based ona number offactors including geographic location and may vary depending on job-related knowledge skills and experience.
What are the benefits andperksatAvathon
Our full-time employees and their loved ones will be supported with a competitive and comprehensive benefits package. Below are some highlights we offer to our U.S. full-time employees -wedlove to connect and share more!
- Evolving culture with the opportunity to drivenew ideasand technology
- Stock Option Grants
- Generous Time Off Programs
- Medical Coverage and Parental Leave Plans
- Employer-Sponsored Lifestyle Spending Account
- 401k with Employer Match
- Monthly Technology Allowance
- Contract and temporary roles are not eligible for the above benefits.
Avathon is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age pregnancy genetic information disability status as a protected veteran or any other protected category under applicable federal state and local laws.
Avathon is committed to providing reasonable accommodations throughout the recruiting process. If you need a reasonable accommodation please contact us to discuss how we can assist you.
Required Experience:
Manager
About Company
Avathon is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veter ... View more