Marketing & Engagement Coordinator
Holland, MI - USA
Department:
Job Summary
Were looking to add a Marketing & Engagement Coordinator to our team! This role will support the day-to-day execution of ODC Networks marketing communications events and membership efforts. This is a great role for someone who is highly organized enjoys both creative and detail-oriented work and is excited about connecting people more deeply to ODC Networks mission of advancing outdoor education and conservation in West Michigan.
This role helps keep ODC Networks digital communications active and engaging through social media email marketing website updates and event support. The Coordinator will also play an important role in managing and growing ODC Networks membership programs helping create a strong experience from initial sign-up through ongoing engagement and renewal.
General Responsibilities
Marketing & Communications
- Support the day-to-day management of ODC Networks social media channels including scheduling publishing and monitoring content.
- Build test schedule and send email communications including newsletters event promotions and member communications.
- Make routine website updates and help keep digital content current and accurate.
- Support digital marketing campaigns across social media email and web.
- Help maintain content calendars and coordinate deadlines assets and approvals.
- Support content gathering photography video storytelling and other marketing needs.
- Track basic digital performance and engagement metrics.
Membership & Engagement
- Support the development launch and ongoing management of ODC Network membership programs for individuals and businesses.
- Manage day-to-day membership operations including enrollment member records communications benefits renewals and fulfillment.
- Help create a welcoming and engaging experience for members throughout their relationship with ODC Network.
- Maintain accurate membership information within ODC Networks database and support membership reporting.
- Coordinate member communications recognition benefits and engagement opportunities.
- Help execute campaigns to attract new members retain existing members and deepen engagement with ODC Network.
- Work across the Marketing Development and Finance teams to ensure membership processes run smoothly and consistently.
Events
- Support the planning and execution of ODC Network events including community donor member and partner events.
- Assist with event communications registration attendee lists signage materials and follow-up.
- Provide day-of event support including setup guest check-in and other event needs.
- Help ensure events provide a welcoming and engaging experience for ODC Network guests.
- Capture content and stories from events for use across ODC Network communications.
Additional Responsibilities
- Work collaboratively across ODC Network to gather stories information photos video and other content.
- Maintain organized timelines and systems to keep marketing membership and event projects moving forward.
- Support additional Marketing & Development initiatives as needed.
- Serve as a positive representative of ODC Network and its mission.
Qualifications
- Bachelors degree in marketing communications nonprofit management business or a related field preferred; equivalent experience considered.
- 13 years of relevant experience in marketing communications membership events customer engagement or a related field preferred.
- Strong organizational skills and attention to detail.
- Strong written and interpersonal communication skills.
- Experience with social media email marketing websites and databases or CRM systems preferred.
- Comfortable managing multiple projects and deadlines.
- Collaborative proactive and willing to jump in where needed.
- Ability to occasionally work evenings and weekends in support of events.
- Enthusiasm for ODC Networks mission and connecting people to the outdoors.
These job responsibilities represent only the essential and most significant duties of the position. This job description does not exclude other work assignments directives and responsibilities not mentioned above.
Required Experience:
Junior IC
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