Marketing Coordinator
Fort Lauderdale, FL - USA
Job Summary
FullTime Onsite $25.00$27.00 Hourly (Depending on experience) Benefits
Mayersohn Law Group is growing and were seeking an organized creative Marketing Coordinator to support daytoday marketing tasks social media content reporting and eventrelated marketing activities.
This role is ideal for someone early in their marketing career who enjoys content creation organizing information supporting campaigns and helping maintain a consistent brand presence across platforms. Youll work closely with leadership and the marketing team to execute marketing initiatives manage social media calendars and support eventdriven promotional efforts.
- Competitive hourly pay
- Medical dental vision and 401(k) benefits
- Paid time off and paid holidays
- Training and professional development
- Supportive collaborative inclusive firm culture
- Modern systems engaged leadership and opportunities to build skills
Marketing Coordination & Campaign Support
- Assist with daytoday marketing initiatives and promotional campaigns.
- Create schedule and publish content across all firm social media platforms.
- Edit and repurpose inoffice or eventrelated content for social media use.
- Maintain the marketing content calendar and ensure timely execution of posts and campaigns.
- Produce marketing materials such as graphics flyers landing pages and email content.
- Conduct trend and competitor research to guide content strategy.
- Develop and refine digital campaigns to increase highquality inbound leads.
- Coordinate with leadership on campaign updates content needs and new initiatives.
Marketing Reporting & Analytics
- Maintain accurate leadsource tags and campaign tracking across platforms.
- Track and analyze marketing metrics including Google Ads LSA Google Analytics website analytics and referral sources.
- Provide daily weekly and monthly accurate reporting to leadership to support datadriven decisions.
- Monitor leadgeneration performance and optimize campaigns to increase qualified leads.
- Monitor key performance indicators for internal efforts and external vendors.
Branding Positioning & Content
- Uphold and maintain the firms brand identity across all platforms.
- Manage the design and publishing of digital and printed media including brochures welcome packages marketing emails website content SEO updates email campaigns podcasts YouTube and social media initiatives.
- Build and manage the firms online reputation through testimonials reviews and community engagement.
- Ensure compliance with Florida Bar advertising rules and firm tone guidelines.
- Conduct market research to understand client demographics industry trends and competitive positioning.
- Identify new opportunities and adjust marketing strategies based on market conditions.
Vendor & Budget Management
- Evaluate and oversee marketing vendors (PPC SEO video leadgen etc.).
- Monitor vendor performance and maintain a regular meeting cadence.
- Track marketing expenses and ensure costeffective execution of initiatives.
- Strong organizational and administrative skills with the ability to manage multiple tasks.
- Comfort using technology and learning new marketing tools; familiarity with Canva or similar platforms.
- Some experience with CRM tools marketing systems or social media management (helpful but not required).
- Clear communication skills and ability to collaborate across departments.
- Strong attention to detail and good habits for checking data accuracy.
- Ability to work independently solve straightforward problems and support leadership.
- Availability to work after hours occasionally for firm events.
Preferred
- Experience using Google Ads Local Services Ads Clio Manage Quo or Clio Grow (not requiredtraining provided).
Mayersohn Law Group P.A. is an AVrated NAMWOLFcertified South Florida law firm known for excellence in litigation. Founded by Leah Mayersohn a former prosecutor with decades of highstakes trial experience the firm represents clients in Criminal Law Family Law Real Estate and Commercial Litigation.
Our mission: Relentless where it matters. Deliberate at every turn.
We pursue outcomes with tenacity while applying thoughtful strategic judgment at each step.
We are guided by our PATHS values:
- Purposeful: Every action is intentional and moves the case forward
- Accountable: We take ownership from intake through resolution
- Trustworthy: We handle every matter with discretion and care
- Honest: We communicate clearly directly and truthfully
- Strategic: We apply sound judgment and realworld thinking to every case
Our team works in a direct fastpaced solutionsfocused environment. We value professionals who communicate clearly accept candid feedback and stay focused on achieving results while supporting our systems and operations.