Marketing Automation Manager

Chubb Benefits is seeking a Marketing Automation Manager to join our fast-paced high energy growing are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working talented professionals!

Position Summary

The Marketing Automation Manager supports Chubb Benefits/Combined by building executing and optimizing automated communications that help deliver clear timely and effective benefits messaging. This mid-level role partners with marketing content operations and business stakeholders to build campaign workflows audience segmentation and reporting across a range of benefits-related communications. The ideal candidate is detail-oriented collaborative and comfortable working in a fast-paced review-driven environment.

Key Responsibilities

• Build launch and manage automated communications and workflows within the MOD ecosystem for Chubb Benefits/Combined sales teams
• Segment audiences and support personalized messaging for benefits enrollment and related communications
• Partner with cross-functional teams to align automation efforts with business goals timelines and approval processes
• Monitor automation and site performance and recommend improvements to increase engagement and effectiveness
• Maintain data quality list hygiene and compliance with internal standards and regulatory requirements
• Manage day-to-day use of marketing automation platforms and troubleshoot issues as needed
• Support lead nurturing email marketing and lifecycle communication programs related to benefits offerings
• Create reports and share insights on performance audience engagement and process improvements
• Contribute to testing optimization and workflow enhancements
• Stay current on marketing automation best practices tools and trends relevant to benefits communications

Qualifications

• Bachelors degree in marketing communications business or a related field or equivalent experience
• 35 years of experience in marketing automation email marketing digital marketing or a related role
• Experience using marketing automation platforms such as Marketo HubSpot Salesforce Marketing Cloud or similar tools
• Strong organizational and project management skills
• Ability to manage multiple priorities and deadlines in a fast-paced environment
• Strong analytical skills and comfort working with data and performance metrics
• Excellent written and verbal communication skills
• Strong attention to detail and problem-solving skills
• Ability to work effectively in a collaborative review-driven environment

Preferred Qualifications

• Experience supporting benefits communications enrollment campaigns or insurance-related marketing
• Familiarity with CRM integration lead management campaign reporting A/B testing segmentation and journey mapping
• Experience working in a regulated or enterprise environment

Success in This Role Looks Like

• Automated functionalities are executed accurately and on time
• Benefits messaging is clear consistent and aligned with Chubb Benefits/Combined standards
• Audience targeting and personalization improve engagement
• Reporting and insights help guide campaign decisions
• Automation processes are reliable efficient and continuously improving