Marketing and Merchandising Manager

Harvest Prime is a growing food distribution platform built from the merger of three established Northeast brands. Were hiring a hands-on builder to lead the marketing and merchandising work that connects our buyers our sales team and our customers across the website the inbox the food show floor and everything in between.

This is a role for someone who wants real ownership early not a narrow specialist seat. Youll produce the work that customers see and feel: the weekly buyer newsletters the sales collateral the food show booths the social presence and the merchandising story that runs through all it. Youll partner with our buyers to translate whats coming in season into compelling campaigns and work alongside our web and brand agency partners to keep the experience cohesive online and off.

Its a launching pad role: the person who succeeds here grows into a Senior Manager or Director seat at Harvest

Prime scales with comp and scope to match.

What Youll Own

Marketing Execution & Brand

• Produce weekly buyer newsletters that drive engagement and orders owning the editorial calendar design and sending
• Design and produce sales collateral takeaways product catalog one-pagers and product spotlights in Canva Photoshop or your tool of choice.
• Manage social media presence and digital storytelling across the brand.
• Build out Photo Studio processes and maintain a strong photo and content library that fuels every channel.

Merchandising & Buyer Partnership

• Meet weekly with buyers to translate market notes seasonal availability and vendor stories into newsletters site features and campaigns.
• Shape what we lead with how we bundle and how we tell the story of quality origin and seasonality.
• Own a merchandising E-commerce and UX experience through our Point of Sales System Pepper

Event Marketing & Promotional Support

• Produce the marketing materials that bring promotional events to life College Campus Banana Split Day food shows customer appreciation days and local market activations. Design print and deliver event collateral signage branding and promotional copy as requested by the sales team supporting each event from the production side.
• Source and manage swag for the sales team to use in the field.

Sales Enablement

• Build pitch decks product guides and promotional materials the sales team will actually use.
• Partner with sales leadership to align marketing efforts with revenue priorities and account targets.

Digital Commerce & Systems (Growing Scope)

As you grow into the role your scope expands into:

• Informing ecommerce UX and merchandising decisions alongside our web design partners how products are categorized surfaced and recommended on the site.
• Becoming the power-user of HubSpot/Pepper for campaigns lead tracking segmentation and reporting dashboards.
• Connecting the websites Pepper HubSpot and operational tools so data and content flow
• Co-leading a cross-functional Marketing Committee (Marketing Leadership Sales) to drive cohesive brand decisions across the business.

Who You Are

• A hands-on doer with taste. You can produce a newsletter design a one-pager and build out the materials for a food show booth and they all look good.
• Merchandising-minded. Youve seen how product price and story come together to drive a sale and youre excited to own that across our channels.
• Food-driven. You know specialty food you understand seasonality and you speak the language of the chefs buyers and operators who make this industry run.
• A builder not a maintainer. Youre energized by greenfield where processes are partial and your fingerprints will be all over what gets built.
• A responsive partner to sales. You like turning around the materials the sales team needs to show up well at events and youll occasionally lend a hand on-site but the work itself lives on the production side.

Experience Were Looking For

• 36 years in marketing brand content or merchandising ideally in food foodservice hospitality specialty retail or CPG.
• Strong design execution in Adobe Photoshop or comparable tools.
• Experience producing newsletters social content and sales/marketing collateral end-to-end.
• Comfort working with CRM/marketing automation tools (HubSpot a plus but trainable).
• Experience producing materials for events trade shows customer events or hospitality activations.
• Marketing Communications Business or related field or equivalent experience.

Nice to Have

• Background in wholesale food distribution foodservice or specialty food.
• Photography video or social content creation chops.
• Exposure to e-commerce merchandising site UX or category management. Experience working with external agencies (web brand creative).

Compensation Benefits & Growth Path

• Starting salary: $62500 -$70000 full-time
• Performance review at 6 and 12 months with comp adjustments tied to scope ownership and committee leadership
• Hybrid role Hudson Valley-based with occasional in-person presence at events food shows and team gatherings
• Health PTO and benefits package details provided during interviews
• Meaningful influence on how a growing platform shows up to its customers

How to Apply

Send your resume plus 23 examples of work youre proud of newsletters flyers social campaigns event recaps or anything else that shows how you think and execute. We care more about your work and your hunger than the bullet points on your resume.

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