Marketing and Engagement Director

At a once-in-a-generation inflection point pursuing National Scenic Trail designation and building the trail toward completion the Bay Area Ridge Trail Council seeks a visionary Marketing and Engagement Director to champion one of the Bay Areas great public treasures.

The Bay Area Ridge Trail Council is a nonprofit dedicated to completing connecting and sustaining a 550-mile multi-use trail along the ridgelines encircling San Francisco Bay.

The Ridge Trail Council is at a pivotal moment. It is actively pursuing National Scenic Trail designationfederal recognition that would accelerate the trails completion and ensure its long-term preservationwhile working to close remaining trail gaps and grow a diverse community of users and advocates. Its an exciting time to join the team.

Reporting to the Executive Director this position will lead a team of 2 FTE (Community Engagement Manager and Communications Manager) and work collaboratively with the Development Director Deputy Director and board leadership to grow the Ridge Trails visibility community impact and contributed revenue. This role is both strategic and hands-on requiring a leader who can develop a vision and build systems while also engaging directly with community business and park partners producing compelling content and maximizing the trails impact for users communities and the organization.

Please read the complete Position Profile for more information about the role.

COMPENSATION

This is a full-time exempt benefit-eligible position. The anticipated annual salary range for this position is $105000$120000. The range provided is an estimate and will be evaluated on an individual basis taking into consideration the candidates knowledge skills abilities experience and education.

The Bay Area Ridge Trail Council offers a comprehensive benefits package including

• Medical dental and vision insurance for employees
• 401(k) plan with annual contributions when annual organizational finances permit
• 12 days of paid time off starting in year one increasing with tenure
• 12 paid holidays per year plus three days to be used during one of two specified rest weeks (combined with July 4 or year-end holidays)

LOCATION AND REQUIREMENTS

The Bay Area Ridge Trail Council is located in a lovely co-working office space in West Berkeley CA. The Marketing and Engagement Director will be based in the San Francisco Bay Area with a flexible hybrid work arrangement.

The position requires regular in-person presence for events and meetings with partners donors and community constituents throughout the Bay Area region including evening and weekend events and activities as needed. The position also requires transporting materials up to 25 pounds attending outdoor events in varying weather conditions and traversing uneven terrain including walking up to five miles per outing on natural surface trails.

START DATE

Fall 2026

To Apply

Applications should include a resume and a cover letter describing your qualifications that match the position criteria and what you will bring to the role. Interested and qualified candidates should apply by July 27 2026 for priority consideration. The position is open until filled.

For More Information

More information on the Bay Area Ridge Trail Council can be found at .For additional information regarding this opportunity please contact Andrew Leider Potrero Group Managing Director and Search Lead at .