Marketing Analyst & Specialist

At SWISS KRONO our people are the driving force behind our success. With nearly 5000 employees worldwide we are powered by individuals who bring passion ideas and commitment to work every day. We are proud of our motivated loyal and highperforming workforceand they are proud to be part of a global leader in the woodbased products industry.

The Marketing Analyst & Specialist is responsible for managing the SWISS KRONO and TruWood brands coordinating print and digital marketing collateral and analyzing marketing performance to support strategic decision-making. This position combines marketing execution with market research data analysis and reporting to strengthen brand visibility customer engagement and business growth.

• Manage the SWISS KRONO and TruWood brands by:
  • registering and maintaining trademarks;
  • optimizing branded searches;
  • completing Declare label and NAF third-party audits and renewals;
  • posting and tracking social media content on Facebook; and
  • providing specifiers appropriate documentation for green projects.
• Manage print and digital marketing collateral in collaboration with the sales team to include its design production and distribution.
• Responsible for collateral development packing photography and coordination with the sales team.
• Ensure marketing collateral is accurate and current.
• Optimize website content and digital marketing campaigns to improve visibility engagement and user experience.
• Manage trade shows and exhibits.
• Direct plan buy and track annual media.
• Responsible for website management to ensure and SWISS KRONO/ sites are accurate and current.
• Develop and maintain marketing dashboards and reports to track key performance indicators (KPIs) lead generation website traffic and engagement metrics.
• Coordinate with sales manager on new product rollouts.
• Remain current on FSC marketing requirements.
• Independently manage multiple marketing projects and priorities with limited day-to-day supervision.
• Order company and marketing tools as approved by management.
• Maintain various industry subscriptions memberships listings and biographies as directed by the General Manager.
• Manage special projects assigned by the General Manager.
• On-site attendance is essential to effectively perform the listed duties and responsibilities. Preferably located in Klamath Falls OR.

Required Skills and Abilities:

• Strong interpersonal negotiation and presentation skills.
• Strong verbal and written communication skills.
• Strong attention to detail and organizational skills.

Education and Experience:

• Two (2) to five (5) years of experience in marketing communications brand management sales support digital marketing or a related field required.
• Bachelors degree in marketing Business Administration Communications Public Relations Analytics or a related field; or an equivalent combination of education and experience.
• Manufacturing building products industrial or business-to-business (B2B) marketing experience is a plus.

Environmental Conditions:

May be exposed to dust noise trip hazards and variable weather and temperatures.

Required Personal Protective Equipment:

Positions may require Personal Protective Equipment (PPE) at specific times. Examples of PPE which may be required include high visibility garments hand protection eye protection hearing protection a hard hat and foot protection.

EEO: SWISS KRONO USA is an equal opportunity employer. All applicants will be considered for employment without attention to race color religion sex sexual orientation gender identity national origin veteran or disability status.