Market Manager
Cedar Rapids, IA - USA
Job Summary
Were looking for a highly motivated field-based Market Manager to support the growth of the Purina Feed brand across Farm & Ranch retail partners in the Mid-west Region.
This role is focused on in-store execution product support and building strong relationships at the store level. You will spend the majority of your time in-market working directly with store teams to improve product placement increase visibility and drive sales. The Market Manager independently manages day-to-day market execution decisions within an assigned territory using store-level insights sales trends and business priorities to determine where to focus time resources and partner engagement.
This is a high-travel role that requires regular overnight stays and a strong ability to work independently in the field.
Sales area includes Minnesota Wisconsin and Iowa. Candidates must be located within the sales area.
Drive In-Store Execution
- Visit retail stores regularly to support merchandising product placement to elevate overall brand presence
- Ensure products are set according to planograms and company standards and make real-time recommendations to improve product placement shelf presence and promotional execution in alignment with brand and retail standards
- Identify opportunities to improve shelf space visibility and performance
Drive Engagement and Influence Store Teams
- Drive engagement with store associates and leaders around products and selling approach
- Determine store-level execution priorities based on sales performance merchandising gaps product availability and growth opportunities.
- Build relationships that increase product knowledge and confidence at the store level
Partner with Retail Leadership
- Serve as the primary field contact for assigned stores independently assessing needs and recommending actions to Retail Operations Managers and retail leaders
- Coordinate with Retail Operations Manager (ROMs) to support new store openings product launches and ongoing training needs
- Identify execution barriers determine appropriate next steps and escalate issues or opportunities that require cross-functional support.
- Support the introduction and expansion of new products in stores and provide recommendations where gaps might exist.
Support Retail Growth and Expansion
- Support an expanding retail footprint including new store locations and increased store coverage needs
- Prioritize store coverage and field support across the assigned market based on business opportunity store performance new product activity and retail partner needs.
Collaborate and Support Field Initiatives
- Partner with internal teams across sales marketing and retail operations to ensure consistent execution in-store
- Assist with regional events promotions and store resets
- Participate in retailer meetings and calls as needed
What Youll Bring
Education and Experience
- Bachelors degree required
- 1 year of experience in retail sales or store-level training (CPG or similar industry preferred)
- Ability to use sales data store observations and partner feedback to make sound territory-level decisions and recommendations.
- Experience working directly with retail stores or field-based environments is preferred
Travel Requirements
- Approximately 80% travel
- Expect 3 to 4 overnight stays most weeks
Skills and Capabilities
- Strong ability to work independently and manage a field-based territory
- Effective communicator comfortable training and presenting to groups
- Organized and able to manage multiple priorities in a fast-paced environment
- Strong interpersonal skills and ability to build relationships at the store level
- Basic analytical skills with the ability to use sales data to inform decisions
- Comfortable working in a hands-on customer-facing role
- Ability to record store visits in salesforce creating a communication loop
Preferred Background
- Experience in agriculture livestock or feed industry
- Familiarity with Farm & Ranch or similar retail environments
- Understanding of retail merchandising and store resets
- Experience with basic digital tools for communication or training
Compensation
- This is a sales role that is compensated with a target mix of base salary plus commission.
- Base salary is dependent upon experience/tenure and generally ranges between: $70800 - $106200
- Target bonus is: Ten Thousand
- In most cases candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
About Land OLakes Inc.
Join us and be part of a Fortune 250 farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn and to the TIME 100 Most Influential Companies list.
Benefits for most full-time roles include medical dental vision PTO life & disability insurance education assistance a 401k and a variety of well-being resources. Most part-time employees are eligible for prorated PTO holiday pay employee development programs prorated education assistance and a 401(k).
Land OLakes Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.
Neither Land OLakes nor its search firms will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this please do not provide the information being requested.
Land OLakes does not use Automated Decision-Making Technology as defined by California law to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities.
Required Experience:
Manager