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Manager Social Media

Corewell Health


Job Location:

Grand Rapids, MI - USA

Monthly Salary: Not provided by the employer
Posted: 16 September 2026 (21 hours ago)
Application Deadline: 14 December 2026
Vacancies: 1 Vacancy

Job Summary

Job Summary - Manager Social Media

Corewell Health is seeking a strategic and creative Social Media Manager to help shape how our organization shows up across todays fast-changing social media landscape. This role is ideal for a modern social media leader who understands how to create human useful and platform-native content that earns attention builds trust and supports business priorities. The Social Media Manager will lead a team responsible for organic content strategy and execution across priority platforms partnering with key stakeholders to tell compelling stories. The manager and team will use audience insights channel expectations algorithmic signals and performance data to improve reach engagement trust and action among followers and relevant non-follower the appropriate director in developing implementing and managing the corporate communications function for the organization. Responsible for external and internal communications and possibly marketing initiatives intended to engage consumers and employees based on strategic marketing communications objectives for internal clients. Demonstrates expertise and skill in developing strategic integrated marketing and communication solutions and implementing a variety of marketing and communications tactics for internal and external audiences. Coordinates messaging across a variety of platforms. Develops strong relationships with internal stakeholders. Responsible for project management vendor management communications and marketing planning and team development.. Manages and provides leadership to teams within System Communications & Marketing to develop plans that help accomplish goals and tasks.

Essential Functions - Manager Social Media
  • Supports the appropriate SC&M director in developing implementing and managing the marketing and/or communications function for the organization.
  • Manages and provides leadership to marketing and communications team to help accomplish goals and tasks. Facilitates the training and continuing education of employees. Provides direction and support to subordinate employees to ensure effectiveness and efficiency. Selects trains develops and evaluates subordinates and initiates personnel actions in accordance with departmental policies and organization philosophy.
  • Manages and coordinates system and service line messaging for external and internal audiences across a variety of platforms based on the objectives of specific communications and marketing plans. Platforms may include Corewell Health website InSite social media corporate publications advertising and marketing campaigns public relations and event communications.
  • Participates in coordination and management of plans for 360-degree audience outreach based on objectives set forth in specific marketing and communications plans. Must be a team player with excellent collaboration and problem-solving skills.
  • Anticipates client needs identifies opportunities and solutions customizes as appropriate matching resources to needs as well as researches and resolves problems. Manages time lines and budgets as appropriate for department product and/or service line ensuring operations are managed within established guidelines. Supports system and hospital branding and image initiatives. (Expert level)
  • Measure the success of marketing and communication activities with data. Utilize the analytics and consumer insights to inform new activities. Hold team accountable to key performance indicators. Implements strategy and execution on human centric design and analytics.

Qualifications - Manager Social Media
  • Required Bachelors Degree in Marketing Journalism Communications Public Relations Management Information Systems or related field or equivalent combination of education and experience.
  • 7 years of relevant experience of progressive experience in communications Required
  • 5 years of relevant experience including managerial experience with demonstrated ability to lead teams and manage budgets Required

    Physical Demands - Manager Social Media

    • Pallet to Waist (6 from floor) > 5 lbs: Seldom up to 10 lbs
    • Waist to Waist > 5 lbs: Seldom up to 10 lbs
    • Waist to Chest (below shoulder) > 5 lbs: Seldom up to 10 lbs
    • Waist to Overhead > 5 lbs: Seldom up to 10 lbs
    • Bilateral Carry > 5 lbs: Seldom up to 10 lbs
    • Unilateral Carry > 5 lbs: Seldom up to 10 lbs
    • Pushing Force > 5 lbs: Seldom up to 10 lbs
    • Pulling Force > 5 lbs: Seldom up to 10 lbs
    • Sitting: Frequently
    • Standing: Occasionally
    • Walking: Occasionally
    • Forward Bend - Standing: Seldom
    • Forward Bend - Sitting: Occasionally
    • Trunk Rotation - Standing: Seldom
    • Trunk Rotation - Sitting: Occasionally
    • Reach - Above Shoulder: Seldom
    • Reach - at Shoulder or Below: Seldom
    • Handling: Occasionally
    • Forceful Grip > 5 lbs: Seldom
    • Forceful Pinch > 2 lbs: Seldom
    • Finger/Hand Dexterity: Frequently


    How Corewell Health cares for you
    • Comprehensive benefits package to meet your financial health and work/life balance goals. Learn more here.
    • On-demand pay program powered by Payactiv
    • Discounts directory with deals on the things that matter to you like restaurants phone plans spas and more!
    • Optional identity theft protection home and auto insurance
    • Traditional and Roth retirement options with service contribution and match savings
    • Eligibility for benefits is determined by employment type and status

    Primary Location

    SITE - Corewell Health Place - 100 Corewell Drive NW - Grand Rapids

    Department Name

    Communications - Corporate

    Employment Type

    Full time

    Shift

    Day (United States of America)

    Weekly Scheduled Hours

    40

    Hours of Work

    8 a.m. to 5 p.m.

    Days Worked

    Monday to Friday

    Weekend Frequency

    Variable weekends

    CURRENT COREWELL HEALTH TEAM MEMBERS Please apply through Find Jobs from your Workday team member account. This career site is for Non-Corewell Health team members only.

    Corewell Health is committed to providing a safe environment for our team members patients visitors and community. We require a drug-free workplace and require team members to comply with the MMR Varicella Tdap and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process to perform the essential functions of a job or to enjoy equal benefits and privileges of employment due to a disability pregnancy or sincerely held religious belief.

    Corewell Health grants equal employment opportunity to all qualified persons without regard to race color national origin sex disability age religion genetic information marital status height weight gender pregnancy sexual orientation gender identity or expression veteran status or any other legally protected category.

    An interconnected collaborative culture where all are encouraged to bring their whole selves to work is vital to the health of our organization. As a health system we advocate for equity as we care for our patients our communities and each other. From workshops that develop cultural intelligence to our inclusion resource groups for people to find community and empowerment at work we are dedicated to ongoing resources that advance our values of diversity equity and inclusion in all that we do. We invite those that share in our commitment to join our team.

    You may request assistance in completing the application process by calling 616.486.7447.


    Required Experience:

    Manager


    About Company

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    Corewell Health is committed to granting equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status

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