Manager, Retail Search
Atlanta, GA - USA
Job Summary
About Publicis Commerce: Informed by data our passionate team strives to deliver Hero Moments for our clients brands in the final mile of the retail customer journey. We pride ourselves on being able to provide winning client solutions delivered across 7 core capability areas: Data & Consumer Insights; Shopper Marketing & Integrated RTM; Field Marketing; Events & Activations; Promotional Risk Reward & Loyalty and Retail POS Strategy.
Were looking for a Manager Retail Search to help us maintain and evolve our leadership position in the growing Commerce Media space.
Candidates must reside within a commutable distance to our Chicago or New York office for a hybrid work schedule.
PRIMARY RESPONSIBILITIES:
- Build and flawlessly execute best-in-class retail media campaigns across search.
- Own hands-to-keyboard set-up management optimization and reporting of retail search.
- Develop and collaborate on keyword ad group audience and targeting strategy and refine overall activation plan based on client objectives and vendor/platform capabilities.
- Manage continuous improvement of daily and weekly optimizations across a variety of platforms and clients.
- Create and share presentations highlighting the campaign set-up and final plan with internal teams and clients.
- Support with developing retail strategy client media mix and budget allocations.
- Have clear understanding of campaign set-up performance and reporting structure and clearly set and communicate performance expectations with internal and external teams.
- Help manage team workflow training and internal project reviews.
- Report back on campaign performance. Collaborate with vendor and team to provide campaign data insights and strategic recommendations based on client objectives media strategy and results.
- Reports to Director Retail Search.
SKILLS NEEDED:
- 5 years of experience in retail search space
- Confident presenter and clear persuasive communicator (verbal and written) of complicated information.
- Doer (v. a talker) with a roll up your sleeves and figure it out mentality.
- Exceptional Excel skills are necessary (Pivot Tables Vlookups etc)
- Google Suite Experience (Google Sheets Docs Slides)
- Must have hands-on-keyboard media buying experience including actively building and implementing keyword ad group audience & targeting strategies in-platform; real-time bidding expertise; proactive campaign monitoring; optimization; and results-based reporting.
- Retail media buying experience on Amazon and one or more of the following platforms is required Walmart Criteo Citrus Ads Kroger/Promote IQ Instacart
- Google SEM or similar experience is a plus but not required.
- Strong attention to detail and talented multi-tasker with an ability to organize and prioritize workload to manage timelines budgets and deliverables for self client vendor and internal team.
- Ambitious self-starter who takes ownership of and great pride in his/her work.
- Passion for and strong knowledge of all elements of the retail and omnichannel media landscape.
- Creative and strategic thinker who gets excited about taking on and solving complex challenges.
- Curious and dissatisfied with the status quo always thinking of ways to improve and grow.
- Collaborative team player and great listener but unafraid to challenge peers or clients when necessary in order to achieve the best results for the project.
The Power of One starts with our people! To do powerful things we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation Annual Sick Days Volunteer Days Holiday and Identity days and more
Matching Gifts programs
Flexible working arrangements
Work Your World Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees are reviewed on an annual basis and are governed by the terms of the applicable plan documents.
We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance transportation and parking benefits legal benefits pet insurance and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits.
TWINOAKS is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race color ethnicity religion creed sex sexual orientation gender gender identity gender expression pregnancy childbirth and related medical conditions national origin ancestry citizenship status age disability medical condition as defined by applicable state law genetic information marital status military service and veteran status or any other characteristic protected by applicable federal state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Manager
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more