Manager of Marketing and Lead Generation
Westerville, OH - USA
Job Summary
Paramount Consulting Group is hiring: Manager of Marketing & Lead Generation
Are you energized by creating content building brand visibility and taking projects from concept through completion
If youre looking for an opportunity to take ownership of marketing and see the direct impact of your work this could be the role for you!
PCG Successful Hiring is seeking a Manager of Marketing & Lead Generation to lead the strategy and hands-on execution of the companys marketing efforts. This person will strengthen the PCG brand build awareness and create consistent communications that support business growth.
We are seeking a creative relationship-focused professional who thrives in a hands-on environment. The ideal candidate brings ideas forward takes ownership communicates naturally and can balance creativity with organization follow-through and measurable results.
Join Paramount Consulting Group and become part of a small entrepreneurial team focused on helping organizations achieve better results through better people. Youll have the opportunity to shape the companys marketing direction test new ideas and see the impact of your work.
Youll work alongside smart curious people who enjoy sharing ideas solving problems and having some fun along the way. Were a close-knit team that values thoughtful work open conversation and creating an environment that feels positive comfortable and inspiring. Everyones contribution matters and youll be surrounded by people who genuinely care about doing great work and about each other.
Responsibilities include:
- Partner with leadership to extract key ideas and translate them into compelling visually engaging content that strengthens PCGs position as an industry expert.
- Lead the development and promotion of PCGs newsletter blogs social media emails flyers presentations and other marketing collateral.
- Create and manage a consistent content calendar that promotes PCGs training consulting recruiting and business-development initiatives.
- Develop lead-generation campaigns client testimonials case studies and success stories that build awareness and generate qualified interest from prospective clients.
- Develop and execute PCGs marketing plan and creative direction including content priorities platforms schedules promotional strategies and campaign goals.
- Direct podcast testimonial-video and other assigned marketing projects coordinating logistics outside vendors feedback promotion and final deliverables.
- Stay current on marketing trends and audience engagement proactively identifying new ideas and opportunities that support company growth.
- Own the consistency and quality of PCGs brand ensuring messaging visuals tone and materials are professional polished and aligned with the companys mission and values.
- Continuously review and update marketing materials to keep content design and branding accurate relevant and consistent.
- Manage marketing content for PCG and websites in partnership with the webmaster and maintain accurate marketing data within HubSpot.
- Establish key marketing metrics analyze website and campaign performance communicate insights to leadership and recommend adjustments that improve engagement and results.
Knowledge Skills and Qualifications:
Experience:
Were looking for someone with 35 years of marketing and communications experience who enjoys taking ideas from concept to completion. The ideal candidate is comfortable developing campaigns across multiple channels creating thoughtful and engaging content and finding creative ways to connect with the right audience. Experience in a boutique professional services firm is strongly preferred. A portfolio or relevant work samples will be requested.
Salary and Benefits:
This is a full-time salaried role with a base range of $60000$65000 determined by your experience and proven ability. We offer paid time off health insurance and plenty of opportunities to learn grow and do meaningful work alongside a supportive team.
To arrange a confidential interview send a resume and relevant work samples by responding to this ad or contact
Required Experience:
Manager