Manager of Brand Content Development & Campaigns

What Youll Be Doing:

Brand Campaigns Programs & Storytelling Activation

• Lead execution of integrated brand campaigns and storytelling initiatives solving complex narrative and delivery challenges from brief through launch.

• Translate brand strategy into cohesive stories expressed across paid owned and earned channels including digital social video events and print.

• Partner with regions business units and corporate teams to embed brand storytelling into priority campaigns programs facilities and customer touchpoints.

• Deliver postprogram reporting and capture storytelling and campaign learnings to improve future brand performance.

Brand Governance & Stewardship

• Provide day-to-day governance and guidance to ensure consistent global brand storytelling messaging and identity across regions business units and channels aligned to Arrows brand vision and strategy.

• Serve as a trusted brand advisor helping teams translate strategy into clear compelling narratives that reinforce Arrows purpose position and value proposition.

• Proactively identify and resolve brand and storytelling risks inconsistencies or gaps in execution.

Brand Guidelines Systems & Enablement

• Maintain and evolve global brand and storytelling guidelines coordinating updates and supporting development of additional standards as needed.

• Champion disciplined adoption of brand voice narrative frameworks and visual systems across internal and external communications.

• Support management of brand systems and resources including digital asset management ensuring brand and story assets are accessible current and consistently applied.

Content & Creative Leadership

• Oversee development of brand content and storytelling deliverables from concept to distribution owning timelines workflows and approvals.

• Apply strong editorial judgment and creative rigor to ensure clarity quality and consistency of Arrows brand story.

• Lead content reviews and guide stakeholders to ensure brand standards narrative integrity and executional excellence.

Agency & Partner Management

• Onboard manage and direct agencies and thirdparty creative partners setting clear storytelling objectives scopes of work and delivery expectations.

• Serve as daytoday agency contact; manage review cycles contracts and invoicing to keep creative programs on track and on brand.

Brand Education & Internal Engagement

• In collaboration with training and internal communications teams support brand and storytelling education efforts that build confidence and capability across regions.

• Act as a brand and storytelling ambassador enabling teams to apply unified messaging and assets in support of business priorities.

Financial & Project Management

• Own project plans schedules and budgets across concurrent brand and storytelling initiatives; anticipate risks and coursecorrect as needed.

• Manage POs invoices and vendor payments; maintain budget trackers and provide clear financial and delivery reporting.

What We Are Looking For:

• Typically requires a minimum of 10 years of related experience with a 4-year degree; or 8 years and an advanced degree; or equivalent experience.

• Demonstrated ability to manage complex multi-channel brand campaigns.

• Strong narrative writing skills

• Strong project management skills with experience owning timelines budgets and cross-functional workstreams.

• Solid understanding of financial forecasting purchase order management and period-end reconciliation processes.

• Excellent organizational and communication skills with a history of keeping projects and budgets on track across multiple stakeholders.

• Skilled with Microsoft 365; Oracle familiarity is a plus.

• Demonstrated resilience accountability and flexibility.

• Experience managing agency and vendor relationships with a focus on accountability delivery and financial compliance.

Preferred Qualifications:

• Agency experience

• Journalism experience is helpful but this is not a reporting job.

• Project management certification.

• Experience creating/managing purpose-driven CSR or social impact content.

Work Arrangement:

Hybrid: Tuesday Wednesday Thursday required office days for Panorama Office site; Monday Friday-work from home.

Whats In It For You:

At Arrow we recognize that financial rewards and great benefits are important aspects of an ideal job. Thats why we offer competitive financial compensation including various compensation plans and a solid benefits package.

• Medical Dental Vision Insurance

• 401k With Matching Contributions

• Short-Term/Long-Term Disability Insurance

• Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options

• Paid Time Off (including sick holiday vacation etc.)

• Tuition Reimbursement

• Growth Opportunities

• Discounted RTD Passes with convenient office location off RTD Light Rail (Dry Creek Exit)

• On-site Café with Catering Option for Busy Lifestyles

• 24/7/365 On-site Gym and Lockers Free for Use to All Employees!

• Bike Racks

• And more!

Actual compensation offer to candidate may vary from posted hiring range based upon geographic location work experience education and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.

Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to race color religion gender age sexual orientation gender identity national origin veteran or disability status.(Arrow EEO/AAP policy)

All Arrow job postings are for existing job vacancies. We anticipate this requisition will be open for a minimum of five days though it may be open for a longer period of time. We encourage your prompt application.

In any materials you submit you may redact or remove age-identifying information such as age date of birth or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.