Manager
New York City, NY - USA
Job Summary
Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the worlds most successful agencies by helping brands evolve their marketing by leveraging identity commerce artificial intelligence and more to connect with people. Transformation is part of our DNA. Spark Foundrys start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Medias powerhouse soul leveraging connected data assets advanced AI applications and investment clout we Bring HEAT to Brands. No other agency possesses the expertise that we do to address todays most pressing challenges to drive business transformation through media.
The Manager reports to the Associate Director and supervises a team of Senior Associates and Associates. The Manager develops digital strategies and coordinates media plans for our clients products and/or services. They will work closely with the media and analytics team to maintain quality control of the media campaigns in market and continually evaluate and improve performance against client goals. The Manager is key to building and maintaining industry publisher relationships. We are looking for a strategic thinker who can be a mentor to junior planners a leader within the agency and a partner with our clients.
Provide media expertise share media knowledge and provide continuous feedback
Develop digital media strategies and a tactical approach
Train and mentor planners on best practices of online media planning/buying
Assign and manage workload of media planners
Work closely with publishing partners to build and maintain relationships
Manage client budgets across multiple tactics (display mobile video paid search etc.)
Foster an environment of shared learning and act as a trusted source of media information for agency and client meetings
Partners with Analytics Ad Ops and Creative teams
Provides strategic insights for weekly client reports
Writes media POVs
3 years of overall media planning experience minimum of 2 years online media planning is preferred
Demonstrated success in mentoring and developing junior staff
Exceptional verbal/written communication and organization skills
Technical proficiency particularly with the following tools:
Prisma Mediaocean MBOX
Nielsen Net Rating Comscore AdRelevance eMarketer Forrester
Third-party ad measurement and traffic tools (e.g. Integral Ad Science)
Excel Word PowerPoint
Solid presentation skills
Knowledge of Ad Serving technology
Knowledge of media tools (such as comScore Inc.)
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Manager
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more