Manager, Media Technology
New York City, NY - USA
Job Summary
PHM is the leading health media agency in the US built for the modern healthcare experience. Here industry depth meets media scale where data becomes direction where creativity and storytelling bring truth to life and where orchestration replaces fragmentation.
Dedicated to making brands discovered PHM redefines what media can do through data content and creativity. Because in modern healthcare the brands that are found are the ones that lead. And when brands lead advantage follows. Go deeper. Be found.
The Manager/Supervisor ofTAAGis responsible foroverseeing the flawless execution of digital advertising campaigns leading technology integrations andoptimizingoperational processes. This role requires strong technicalexpertise leadership skills and the ability to work collaboratively with internal teams clients and external vendors.
Oversee the activation and execution of digital media campaigns across display video social mobile and programmatic channels hold media and creative teams to activation timelines.
Lead strategic conversations on technology integrations to improve efficiency data quality and media performance.
Ensureaccurateimplementation of ad server configurations tagging verification and data management solutions.
Troubleshoot technical issues with media teams creative agencies and vendors.
Stay up to date on the evolving media technology landscape and provide thought leadership on best practices and innovations.
Team Leadership & ProcessOptimization:
Manage and mentor a team of Analystsand Sr. Analysts providing guidance on campaign execution technical troubleshooting and career development.
Develop and implement standardized processes for campaign setup QA and reporting to ensure accuracy and efficiency.
Collaborate with cross-functional teams to streamline workflows and enhance operational effectiveness.
Conduct training sessions on emerging ad tech solutions and best practices work on building presentation skills.
Client & StakeholderCollaboration:
Serve as a key point of contact for clients and internal teamsregardingad technology strategies and execution.
Provide proactive recommendations to improve campaign performance and ensure alignment with business objectives.
Maintain strong relationships with technology partners and vendors to support media innovations and troubleshooting needs.
Support broader TAAG initiatives to propel the department forward within the industry.
35 years of experience in digital media operations ad technology or related fields (agency or publisher side).
Bachelors degree in marketing computer science business ora relatedfield preferred.
Strongexpertisein ad serving platforms(GMPInnovid XR) DMPs DSPs verification tools(DV IAS) and tag management systems.
Proven ability to manage and develop high-performing teams.
Excellent problem-solving skills and attention to detail.
Strong communicationskills with the ability to translate technical concepts to non-technical audiences.
Proficiencyin Microsoft Excel PowerPoint and other relevant analytics tools.
Work Environment & Culture:
Work in a dynamic and collaborative environment where innovation is encouraged.
Opportunity to lead technology-driven initiatives in a fast-evolving industry.
Competitive benefits career growth opportunities and a culture of continuous lear
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Manager
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more