Manager, Marketing Communications
Milpitas, CA - USA
Job Summary
Job Title: Manager Marketing Communications
Location: Milpitas CA
Department: Marketing
Salary Range: $118200- $147000 per year
This position is open to candidates residing in U.S. states where the organization is currently authorized to employ individuals. Eligible work locations will be confirmed during the hiring process. Applicants must be legally authorized to work in the United States at the time of application and maintain ongoing work authorization throughout employment without the need for current or future employer sponsorship.
INTRODUCTION OF SEMI
Although were small were mighty and influence and impact society at large positively. At SEMI we offer opportunities to connect and interact with world leaders industry legends and rising stars. We help our members develop public and private policies to strengthen global supply chains and promote business growth and prosperity. Learn and grow professionally through career opportunities such as rotational assignments. Contribute by influencing and impacting an industry that is the foundation for innovation and positive change in areas like environmental sustainability thought leadership and workforce development. We take pride in offering work-life balance so you can live your personal and professional life to the fullest.
As an equal opportunity employer we welcome all to apply
THE ROLE:
SEMI is seeking an experienced communications professional to join our Corporate Marketing team to manage and support marketing communications projects for SEMI corporate and regional products programs and initiatives. Responsibilities include the planning development optimization and execution of public relations campaigns with a sharp focus on press relations content creation (press releases blogs and social media) editing and content performance across traditional search engines and AI-powered discovery channels.
This role will help ensure voice brand messaging and discoverability consistency across all projects and campaigns worldwide working with internal clients and representatives from our member companies. Other responsibilities may include coordination of press activities at events tracking press coverage and communications metrics applying SEO and GEO insights to content strategy and website support.
The ideal candidate has the vision and savvy to redefine and drive the public relations program to reach key target audiences and raise the associations visibility. You are a self-starter and can manage your work and time effectively on your own using available resources to find solutions to virtually any challenge. You are passionate and curious about all aspects of our business and have an adaptive mindset.
This is a full-time exempt position and reports to the Director of Marketing Communications at the SEMI HQ Milpitas office.
CORE RESPONSIBILITIES:
Support the development and implementation of marketing communication campaigns including strategy and objectives copy writing project management review and editing content optimization distribution and measurement.
Apply SEO GEO keyword research content performance data and AI search trends to guide content planning messaging web updates and campaign recommendations.
Oversee proactive and reactive press outreach to semiconductor industry trade press and partner with the Director of Marketing Communications on outreach program to top tier business press.
Maintain a consistent voice for corporate social media channels and create content in support of campaigns; partner with regional marketing teams and provide guidance to maximize the visibility of content; coordinate with vendors to select LinkedIn content to boost and target audiences.
Collaborate with cross-functional and international teams (including creative product marketing digital marketing product and event managers and executive leadership) to produce strategic and effective marketing communications products and campaigns
Support development of messages talking points and briefs for internal staff and executives
Develop and manage project timelines and schedules
Communicate brand and support brand management with internal stakeholders
WHAT SUCCESS LOOKS LIKE:
You create communicate optimize and deliver marketing content that has value for our members customers and the industry at large and is structured to perform effectively across SEMI channels traditional search engines and AI-powered discovery experiences.
You raise awareness of SEMI products events and services and support lead generation
You are a valued team member to regional marketers and product/event stakeholders by contributing quality content service and support
You contribute to a positive perception of Corporate Marketing internal and external customers are pleased with our results
You can navigate between internal (staff) and external (customer) needs and wants to convey messages in a clear and effective manner
CRITICAL SUCCESS FACTORS:
Ability to digest analyze and synthesize content into compelling and well-written copy and messages including some complex technical content
Strong writing editing and proofreading skills
Ability to create and implement a social media program tailored to organizational requirements
Confident communicator convey messages clearly and effectively
Relationship builder (both internal and external with press and member company contacts)
Excellent organizational and planning skills
Strong project management and time management skills
Creativity and ability to lead projects independently and with collaboration from stakeholders
Great problem-solving skills
Self-motivated and positive
Willingness to travel 10-20%
FOUNDATIONAL KNOWLEDGE OR PRACTICAL EXPERIENCE:
5 years of experience in public relations and/or communications (preferably within the electronics manufacturing industry in general and the semiconductor industry specifically)
B.S./B.A. or advanced degree in Public Relations Communications Marketing or related fields
A solid understanding of contemporary marketing communications practices and trends in particular digital and social media
Familiarity with inbound marketing and content marketing concepts and strategies
Expertise with Microsoft Office; experience with marketing communications automation tools (i.e. MuckRack Sprout Social and Wrike) is a plus
Basic design skills and competency for website and social media graphics
Experience with event marketing (in particular attendee acquisition) is a plus
Excels working in a global organization with diverse geographies/regions and cultures.
ABOUT SEMI
SEMI is the global industry association connecting over 4000 companies and 1.5 million professionals worldwide across the semiconductor and electronics design and manufacturing supply chain. We accelerate member collaboration on solutions to top industry challenges through Advocacy Workforce Development Sustainability Supply Chain Management and other programs. Our SEMICON expositions and events technology communities standards and market intelligence help advance our members business growth and innovations in design devices equipment materials services and software enabling smarter faster more secure electronics. Since 1970 SEMI has built connections that have helped its members prosper create new markets and collaborate on common industry challenges. SEMI maintains offices in Milpitas Bangalore Berlin Brussels Hsinchu Seoul Shanghai Singapore Tokyo and Washington D.C. Visit and connect with SEMI on LinkedIn and X to learn more.
Required Experience:
Manager
About Company
SEMI empowers the semiconductor industry to innovate through collaboration, advancing global partnerships, and addressing challenges. Join our global association to shape the future of semiconductors.