Manager, Customer Database Marketing, WW Marketing

At Apple new ideas have a way of becoming extraordinary products services and customer experiences very quickly. We believe that if you bring passion and dedication to your job theres no telling what you could accomplish! Apple is looking for an individual to join the Product Launch and Marketing Operations team within Worldwide Marketing to help deliver successful product launches and ongoing projects as the leader of the Customer Database Marketing team. nnThe Customer Database Marketing team owns the end-to-end processing management audience segmentation and usage of data for marketing communications through direct marketing emails and push notifications. These campaigns range from product announcements to programs including trade in back to school and holiday.

As the leader of the Customer Database Marketing group you will oversee the teams focused on Governance Campaign Operations Communication Systems and Data Management. You are also the champion for privacy and process improvements relating to the maintenance and evolution of the database. This role is highly cross functional and works with teams across Apple including WW Product Marketing Marketing Communications AppleCare Engineering Legal Privacy Compliance Regulatory Retail ISu0026T and Services.

Oversee corporate email marketing operations for Apple leading customer database segmentation and the management of CRM applications products and services across the and champion email marketing best practices and governance for outbound customer communications (marketing and transactional) ensuring consistent alignment with Apples quality and customer experience cross-functionally with business and technology leaders to consult on and develop strategic process and technology solutions that support key business initiatives and and evolve a service framework overseeing Capability Advancement Production Management Issue Resolution Change Management and Governance for communications and develop teams responsible for enterprise marketing application platforms and end-to-end campaign operations delivering audience segmentation and marketing solutions on behalf of cross-functional and align partners and senior leadership on complex technical and legal changes providing thoughtful risk evaluations and solution recommendations that protect Apple while maintaining customer experience as Privacy Champion working closely with Apples Privacy team to drive organizational compliance with applicable local laws and regulations.

5 years Direct Marketing experience CRM or equivalent in marketing campaigns nStrong organizational and collaboration forward-thinking capabilities able to see beyond the current state proactively identifying risks/ using enterprise-based tools such as email distribution program management skills with ability to manage multiple initiatives managing a team.

Strong attention to detail with the ability to spot and proactively address risks gaps or breakdowns in new systems providing updates on critical checkpoints and elevating risks to business partners and executive in highly cross-functional fast-paced to delegate while maintaining oversight over the to support off-business-hours work during critical launch windows or when issues to see across workflows dependencies and timelines to prevent issues before they to move seamlessly between a high-level view strategy and deep execution-level using AI to improve processes and degree preferred.