Junior Marketing Manager Kennesaw, GA

Position Summary
The Assistant Marketing Manager will support the execution of marketing initiatives across ADMs Health & Wellness business. This role is ideal for an early-career marketing professional who is highly organized analytically minded digitally savvy and eager to contribute across multiple aspects of marketing.
The successful candidate will support trade shows and events digital marketing initiatives social media campaigns customer-facing marketing materials business analytics and consumer insights. This individual will work closely with marketing sales/commercial scientific affairs product management and external agency partners to help drive business growth and customer engagement.

Key Responsibilities
Marketing Analytics & Business Insights
Analyze business performance customer trends market dynamics and consumer insights to support strategic decision-making.
Develop reports dashboards and presentations that communicate actionable business recommendations.
Assist in preparing customer-facing presentations and marketing materials for commercial meetings and business reviews.
Support competitive intelligence initiatives including monitoring industry trends emerging categories and consumer behavior.
Utilize market research and syndicated data sources to identify growth opportunities and support portfolio strategy.
Partner with commercial and marketing teams to evaluate campaign effectiveness and business performance metrics.
Digital Marketing & Media Management
Support execution of digital marketing campaigns across web email social media and other digital channels.
Assist in managing content calendars and coordinating social media activities.
Collaborate with internal stakeholders and agency partners to develop and execute digital marketing initiatives.
Track and analyze digital campaign performance providing recommendations for optimization.
Leverage AI-powered tools including ChatGPT Claude and other emerging technologies to enhance marketing efficiency content development research and productivity.
Support media project management activities ensuring campaigns and deliverables remain on schedule and aligned with objectives.
Project Management & Marketing Operations
Coordinate logistics and execution for trade shows conferences customer events and internal marketing initiatives.
Manage product sample requests and support fulfillment activities.
Assist with development and execution of marketing collateral promotional materials and event assets.
Track project timelines budgets and deliverables while ensuring deadlines are met.
Coordinate cross-functional communication among marketing commercial product management and external partners.