Insights and Enablement Specialist

The Geo Insights and Enablement role serves as a critical bridge between global marketing operations and GEO Single Threaded Leaders ensuring field sales leadership has clarity on marketings strategy measurement frameworks and performance impact. Operating in deep partnership with Geo Marketing Leaders this position ensures they are fully equipped with the insights reporting and strategic context needed to represent marketing effectively as the Single Threaded Leader(STL) in Geo Sales Leadership meetings in Weekly monthly and quarterly business reviews. The role enables the Geo Marketing Leader and owns performance reporting and strategic synthesis for their assigned geography (EMEA NAMER APJ or LATAM).

Key job responsibilities
Enable understanding of marketing strategy and measurement: Translate global marketing strategy into clear narratives explaining marketing measurement framework measurement methodologies investment allocation logic and the rationale behind coverage decisionsproviding content and materials that Geo Marketing Leader can use to ensure sales leadership understands what marketing does how its measured and why
Deliver Geo/Area-level performance reporting and insights: Deliver comprehensive performance commentary and actionable insights to the Geo Leaders that make marketings full impact visible including pipeline results key trends in activity and total marketing engagementenabling informed sales planning and W/M/QBR discussions
Partner deeply with Geo Marketing Leaders: Provide regular performance reports/summaries and pre-built narratives that equip Geo Marketing Leaders to confidently represent marketings complete picture in all Sales Leadership meetings and reviews
Establish structured collaboration mechanisms: Build and maintain interlocks with Global Sales Operations Area Sales Operations and MSO teamsensuring seamless information flow between central strategy and execution while joining existing processes rather than creating parallel structures.


About the team
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description we encourage candidates to apply. If your career is just starting hasnt followed a traditional path or includes alternative experiences dont let it stop you from applying.
Why AWS

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Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home theres nothing we cant achieve in the cloud.
Inclusive Team Culture

Here at AWS its in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences inspire us to never stop embracing our uniqueness.

Mentorship & Career Growth
Were continuously raising our performance bar as we strive to become Earths Best Employer. Thats why youll find endless knowledge-sharing mentorship and other career-advancing resources here to help you develop into a better-rounded professional.


- 7 years of marketing experience
- Strong analytical skills with demonstrated ability to interpret complex data sets and translate them into clear actionable insights for non-technical audiences
- Deep understanding of marketing attribution models pipeline measurement methodologies and sales funnel dynamics using business intelligence platforms CRM systems (Salesforce) and marketing analytics tools
- Proven experience building and delivering executive-level reporting with commentary and strategic recommendation
- Strong stakeholder management skills with experience influencing senior sales and marketing leadership

- Excellent communication and presentation skills with ability to explain technical concepts to sales audiences in business-relevant terms
- Experience working across organizational boundaries building collaborative mechanisms between central and regional teams in both marketing and sales organization
- Experience in marketing strategy and operations roles within large matrixed organizations
- Familiarity with multi-touch attrition (MTA) models marketing measurement frameworks and account-based marketing (ABM) strategies and segmentation approaches
- Previous experience in enablement or change management roles particularly around new measurement frameworks or operating model transformations

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at TX Austin - 118200.00 - 160000.00 USD annually
USA VA Arlington - 118200.00 - 160000.00 USD annually
USA WA Seattle - 118200.00 - 160000.00 USD annually