Head of NetCredit Marketing (Hybrid)

About the role:

Are you interested in working for one of the leading financial technology companies in Chicago Come join Enova and lead marketing for our fast growing NetCredit brand.

As the Head of NetCredit Marketing you will leverage insights to drive marketing strategy and channel investment decisions delivering on continued growth for the portfolio. You will use a robust marketing mix that includes digital marketing TV advertising direct mail and other marketing channels. You will leverage big data analysis and traditional marketing research to draw insights and develop marketing campaigns make product recommendations and improvements and improve the customer experience.

Responsibilities:

• Oversee acquisition and engagement/CRM strategies across the NetCredit brand; monitor channel performance and optimize the marketing budget for maximum brand impact and ROI
• Manage the annual budget and quarterly forecasts identify risks and growth opportunities; monitor performance on a weekly basis
• Develop and maintain a marketing roadmap integrate product and channel marketing strategies and align with business objectives
• Drive marketing strategy; identify opportunities to increase top of funnel improve conversion and optimize the customer journey
• Monitor key performance indicators (KPIs) to assess marketing effectiveness regularly report outcomes to leadership
• Build and deliver executive-level presentations on marketing performance strategy and investment recommendations to senior leadership the executive team and cross-functional partners across the organization
• Collaborate with Strategy & Operations Analytics and Product teams to ensure strategic alignment and drive continued growth
• Manage 1 direct report in addition to matrixed management of CRM and performance marketing channel teams
• Stay at the forefront of AI and emerging marketing technologies identifying and applying best practices to drive growth and efficiencies

Requirements:

• Minimum 10 years of marketing experience with a proven track record of driving revenue growth (online consumer multichannel performance marketing or integrated marketing experience preferred)
• Bachelors degree in Marketing Economics or other business-related/quantitative fields of study. MBA preferred
• 3 years of experience leading and developing marketing teams with experience managing both direct reports and cross-functional teams
• Proven experience managing significant marketing budgets and making data-driven investment decisions tied to revenue customer acquisition and ROI
• Experience in consumer lending fintech financial services or another highly regulated data-driven environment preferred
• Effective at building relationships and rallying stakeholders around priorities enabling fast confident decisions
• Demonstrated ability to manage multiple projects simultaneously while communicating clearly with stakeholders at all levels
• Self-starter who thrives in dynamic fast-paced environments
• Highly analytical with a passion for problem-solving and for turning complex data into compelling stories
• Comfortable leveraging AI tools to accelerate analysis reporting and marketing execution; proactively identifies opportunities to apply AI/automation to drive efficiency and better business outcomes

Compensation:

This position includes various levels within our career ladder. The actual annual salary will be determined based on qualifications skills experience and level assessed during the hiring process and may fall outside of the ranges shown. Budgeted annual salary ranges:

Marketing Manager: $108000 to $156000
Senior Marketing Manager: $130000 to $185000

Additional compensation for this role may include a bonus and restricted stock units. All full-time employees are eligible to participate in Company benefits described in more detail here.

#LI-Hybrid #BI-Hybrid

Benefits & Perks:

• Our hybrid roles require in-office work Tuesday through Thursday with remote flexibility on Mondays and Fridays. This schedule fosters collaboration team connection and strategic planning enhancing communication and effectiveness to drive results.
• Health dental and vision insurance including mental health benefits
• 401(k) matching plus a roth option (U.S. Based employees only)
• PTO & paid holidays off
• Sabbatical program (for eligible roles)
• Summer hours (for eligible roles)
• Paid parental leave
• DEI groups (B.L.A.C.K. @ Enova HOLA @ Enova Women @ Enova Pride @ Enova South Asians @ Enova APEX @ Enova and Parents @ Enova)
• Employee recognition and rewards program
• Charitable matching and a paid volunteer dayPlus so much more!

About Enova

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossusplatform. We serve non-prime consumers and businesses alike while offering world-class technology and services to traditional banksin order to create accessible credit for millions.

Being a values-driven organization is at the core of Enovas success. We live our values by listening to our customers challenging assumptions thinking big setting high expectations and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enovas values and culture here.

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