Head of Growth

About

is the digital business card of the future. We produce premium networking hardware that pairs with a software platform that lets anyone share their contact infoin seconds. With 2.5M devices sold and 100M in person connections facilitated weve built strong momentum and clear product-market fit. We are now focused on scaling that foundation significantly across channels products and customer segments. Based in LA we are a revenue-backed fast grouping company entering our next phase of growth

The Role

We are hiring our first Head of Growth to scale our consumer growth engine. This role is designed for a hands-on operator who wants to build and own the growth function from the ground up with meaningful upside as the company scales. You will own the full growth funnel end-to-end while prioritizing the highest impact opportunities and leveraging a combination of internal resources and external partners to execute efficiently. The opportunity now is to take whats working and scale it significantly through better channel execution improved conversion and more disciplined growth systems.

Reporting directly to the CEO this role requires an immediate hands-on approach. You will have full ownership of the consumer growth engine collaborating closely with our internal team and managing external partners focused on creative and media buying.

What You Will Own

• Full consumer growth funnel end-to-end: acquisition activation monetization and retention

• Paid media across Meta Google Microsoft TikTok and TikTok Shop with a focus on CAC efficiency and ROAS (we work with a great media buying partner)

• Our Shopify storefront (primary channel) Amazon FBA and TikTok Shop as core acquisition engines

• Email SMS push notification and in-app messaging programs that drive activation conversion and retention

• CRO across the e-commerce site landing pages app onboarding and checkout flows and stand up a structured A/B testing program

• The hardware acquisition to subscription upsell motion

• Affiliate referral and partnership programs as measurable acquisition channels for CAC efficiency

• P&L per channelallocate budget measure incrementality and make hard trade-offs

• Dashboards attribution models and cohort analyses in partnership with our Data team

What We Are Looking For

• 510 years of experience in growth or performance marketing at a high-growth DTC e-commerce or founder-led e-commerce company

• Proven track record building and scaling a growth functionnot just optimizing what someone else built

• You are an executor first. You can personally launch a campaign build a landing page write copy pull data and ship an experiment

• Deep fluency with paid media platforms (Meta Google TikTok) and e-commerce channels (Shopify Amazon marketplace selling)

• Strong CRO backgroundyou have personally set up testing frameworks and driven measurable conversion improvements

• Experience building lifecycle marketing programs (email SMS push) from scratch

• Analytical mindset: you think in funnels cohorts and unit economics. Comfortable with SQL and BI tools

• Experience managing P&L at the channel level with disciplined budget allocation

• Creatively relentlessyou invent new channels angles and approaches that others have not considered. This is essential.

• You thrive in a lean environment where speed matters more than process and results matter more than titles

Nice to Have

• Experience with the combo of e-commerce acquisition paired with subscription upsell or recurring revenue models

• High-velocity creative testing experience (100 creatives/week across paid social)

• Experience opening new growth verticals or distribution channels beyond digital ads

Compensation & Benefits

• $220K$250K base salary performance bonus

• Meaningful equity stake with real upside

• Onsite work environment in Los Angeles (Culver City)

• Clear path to CMO as the function team and company scale

Required Experience:

Director