Global Brand Lead, ITP
Job Location:
Cambridge, MA - USA
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
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The Global Brand Lead ITP (Associate Director) is responsible for driving global commercial initiatives during pre-commercialization planning and early market development translating early asset strategy into clear commercial priorities and leading the development of brand identity promotional campaigns and key messaging with a view toward other indications. This role partners closely with Medical Legal and Regulatory teams to ensure materials are compliant impactful and clear while actively collaborating with a fully integrated cross-functional team including regional and country stakeholders. The position ensures alignment across a complex matrixed organization on the early Global Brand Plan to support organizational readiness consistently integrates regional and country insights into commercial strategies and contributes to sub-team deliverables as needed. Additionally the role supports internal business planning by contributing to major planning processes (such as the Global Brand Plan long-range forecasts and budget cycles) manages OPEX and monitors performance against key marketing initiatives and oversees external partners to ensure timely high-quality execution of projects.
Driveglobalcommercialinitiativesas part of the pre-commercialization planning or early market building efforts
Translate early asset strategy into actionable commercial priorities
Drivethe development of the brandidentify promotional campaign and key messages with view for other indications
Collaborate with Medical Legal and Regulatory to ensure all materials are compliant while maximizing impact and clarity
Actively partner witha fully integrated cross-functional team andwork closely withregions and key countries
Beresponsibleforaligningthematrixedorganizationon theearlyGlobal Brand Plantoensureorganizationalreadiness
Ensure the regional/country voice and feedback isconsistentlycaptured andwell-integratedin the commercial initiatives
Support all relevant sub-teams and input into their deliverables as needed
Support internalbusiness planningdriveOPEX managementand manage external partners
- Contribute to key planning deliverables (e.g. Global Brand Plan LRF inputs budget cycles) ensuring alignment across functions and consistency with overall strategy
- EnsureinternalOPEXmanagement and monitorperformance keymarketing growth initiatives
- Manage external partners/ vendorsandensuretimely high-qualityprojectexecution
University degree in marketing/business or life sciences; advanced degree is a plus
8yearspharma experience;specific experience intherapeutic areaor rare diseaseis a plus
Experiencedmarketer with in-line brand experiencerequired(US or global)
Launch experiencepreferred (US or global)
Excellent communication/influencing skills
Experiencedmarketer within-line brand experiencerequired(US or global)
Launch experiencepreferred (US or global)
Knowledge and experience with digital engagement among patients and HCPs
Business acumen with a strong appreciation for cross-cultural and cross-functional differences
Ability tounderstand and interpretmedical information; working knowledge ofevidence basedmedicine
Strong organizational skills and managing up and down
Learning agility curiosity (aptitude fornew technologies)
Adaptabletoand comfortable withchangeon personal and organizational level
Demonstrable ability to present to large groups; able to translate complexdatainto actionableand simplemessages
Listening and understanding skills; ability tocomprehendstakeholders points of view
Accountability and ownership; able to take calculated riskandallow others to take initiative
Collaborative problem-solver confident to share his/her ideas with all levels of management
Seeks management approval prior to committing resources or making irreversible decision
Good judgment and decision-making skills withdemonstratedevidence-based approaches
Able to challenge appropriatelythe status quoand provide alternative solutions
Team playercreating atmosphere of trust; helpingothersto learn and grow; actively seeking feedback
Build and foster meaningful relationships and interactions with cross-functional team members including region/LOCs
Working across geographic and cultural boundaries
Ability to manage multiple projects and stakeholders simultaneously
Energy and drive entrepreneurial spirit
Sufficient understanding of medical science to interpret data and to draw conclusions; working knowledge ofevidence basedmedicine
Highcomplexity:multipleproductswith multiple indications with expected competition
Able tothink outside the box
Working across cultures recognizing different business clinical and legal practices; keepingcompliance with Takedas values and SOP
Travel requirements:Domestic and international travel up to 25%
As a Global Top Employer Takeda offers stimulating careers encourages innovation and strives for excellence in everything we do. We foster an inclusive collaborative workplace in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.
This position is currently classified as hybrid in accordance with Takedas Hybrid and Remote Work policy.
Takeda Compensation and Benefits Summary
We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees and we strive to be more transparent with our pay practices.
For Location:
Cambridge MAU.S. Base Salary Range:
$154400.00 - $242550.00
The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors including the qualifications of the individual applicant for the position years of relevant experience specific and unique skills level of education attained certifications or other professional licenses held and the location in which the applicant lives and/or from which they will be performing the actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.
U.S. based employees may be eligible for short-term and/ or long-term incentives. U.S. based employees may be eligible to participate in medical dental vision insurance a 401(k) plan and company match short-term and long-term disability coverage basic life insurance a tuition reimbursement program paid volunteer time off company holidays and well-being benefits among others. U.S. based employees are also eligible to receive per calendar year up to 80 hours of sick time and new hires are eligible to accrue up to 120 hours of paid vacation.
EEO Statement
Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race color religion sex sexual orientation gender identity gender expression parental status national origin age disability citizenship status genetic information or characteristics marital status status as a Vietnam era veteran special disabled veteran or other protected veteran in accordance with applicable federal state and local laws and any other characteristic protected by law.
Job Exempt
YesIt is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.About Company
Takeda is a patient-focused, R&D-driven global biopharmaceutical company committed to bringing Better Health and a Brighter Future.
