General Sales Manager
Duluth, MN - USA
Job Summary
Gwinnett Place Nissan is seeking a high-performing hands-on General Sales Manager with a proven history of building and leading successful used vehicle operations in a high-volume dealership environment.
The General Sales Managers primary responsibility is to assist the General Manager with driving both the people and financial success of variable operations with a major emphasis on used vehicle sales inventory management profitability inventory turn and overall used car department performance.
We are looking for a true operator someone who understands the used car business at a high level and knows how to acquire price merchandise manage and retail inventory profitably while building a culture of accountability and execution.
This is not a desk-only leadership role. Our GSMs are expected to lead from the showroom floor actively work deals engage customers coach salespeople live manage inventory aggressively and drive performance daily.
- Lead and oversee all aspects of used vehicle operations with a strong focus on profitability inventory turn and volume growth
- Assist in the acquisition pricing merchandising and inventory strategy for all used vehicles
- Analyze market trends competitive pricing and inventory aging to maximize profitability and minimize exposure
- Partner with inventory management and buying teams to source clean desirable high-demand inventory
- Maintain aggressive inventory turn objectives while protecting front-end gross
- Drive used vehicle performance through disciplined process management and operational accountability
- Monitor aging inventory daily and implement strategies to improve turn and profitability
- Ensure used vehicle inventory is properly marketed merchandised and competitively positioned online
- Assist the General Manager with overseeing all aspects of variable operations including New Used and F&I departments
- Work closely with the General Manager sales team and finance leadership team to achieve monthly sales gross and F&I objectives
- Lead from the showroom floor and maintain an active daily presence throughout operations
- Assist with structuring deals and maximizing both front-end and back-end profitability
- Hire train supervise mentor and monitor performance of sales consultants finance managers and sales managers
- Develop future automotive leaders through daily coaching accountability roleplay and process management
- Create and maintain a high-energy performance-driven sales culture
- Conduct daily sales meetings one-on-ones and save-a-deal sessions
- Hold the sales team accountable to lead follow-up appointment generation showroom traffic conversion and CRM activity standards
- Consistently work the sales desk and assist with customer turn-overs
- Actively engage customers and support the sales process from greeting to delivery
- Assist sales managers and consultants with deal structure and negotiation strategy
- Ensure exceptional customer experience and strong CSI performance throughout the sales process
- Be a highly detailed process-driven leader capable of holding the staff accountable for results
- Track and improve:
- Used vehicle volume
- Used vehicle gross profit
- Inventory turn
- Aging inventory
- Appointment performance
- Closing percentages
- CSI performance
- Overall variable profitability
- Assist sales managers with ensuring manufacturer volume commitments are achieved
- Responsible for ensuring CIT lists are reviewed and resolved within required deadlines
- Partner with the General Manager to establish monthly and annual performance goals and review actual performance
- Develop and maintain strong relationships with lending institutions auctions wholesalers and manufacturer representatives
- Communicate management policies and operational expectations clearly and effectively
- Lead by example while ensuring company core values are demonstrated consistently throughout the dealership
- Perform additional duties as assigned by executive leadership
- Minimum 5 years of automotive management experience
- Strong used vehicle operational background REQUIRED
- Previous GSM Used Car Director Variable Operations Director or high-level sales leadership experience preferred
- Proven track record of success in used vehicle inventory management and profitability
- Demonstrated history of increasing used vehicle volume while maintaining gross
- Strong desking negotiation inventory acquisition and pricing abilities
- Proven history of developing high-performing sales and management teams
- Excellent CSI and customer experience history
- Strong leadership presence with a hands-on management style
- Must thrive in a fast-paced high-accountability environment
We are looking for a leader who:
- Lives and understands the used car business
- Knows how to maximize inventory turn and profitability
- Leads from the front instead of behind a desk
- Understands both operational execution and financial performance
- Can build accountability urgency and culture
- Has a passion for developing people and driving results
- Brings energy professionalism and intensity every day
At Gwinnett Place Nissan we are building a high-performance culture centered around:
- Integrity
- Transparency
- Professionalism
- Teamwork
- Respect
If you are a proven automotive leader with a strong used car background and a passion for building profitable operations while leading from the front lines we want to speak with you.
Required Experience:
Manager
About Company
Description of the role: Gwinnett Place Nissan is seeking a skilled and experienced Nissan Technician to join our team in Duluth, Georgia. As a Nissan Technicia...