General Manager Wlfi

About Gray Media:

Today we are a growing multimedia company headquartered in Atlanta Georgia. We are the nations largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.

About WLFI:

Established in 1953 WLFI (News 18) is the premier television station serving the Lafayette-West Lafayette area - DMA Market 189. As a CBS affiliate it provides comprehensive local news weather and sports coverage across West-Central Indiana. The Lafayette-West Lafayette area is a dynamic blend of small-town charm and high-tech innovation. Lafayette serves as the scenic county seat featuring a vibrant walkable downtown filled with quaint local shops & eclectic dining. Across the river West Lafayette is the proud home of Purdue University part of the BIG 10 Athletic Conference and nationally ranked in multiple areas. Purdue is also an international hub for research. Overall the area offers a rich quality of life with over 50 parks the Columbian Park Zoo and the Celery Bog Nature Area. With its proximity to Indianapolis and Chicago it provides a perfect balance of Midwestern hospitality and global influence.

Job Summary/Description:

Gray Media is looking for the next General Manager for WLFI 18 News CBS and CW Plus West Lafayette. The ideal candidate will have 10 years of media management experience including experience as a General Manager Director of Sales or News Director. The Vice President/General Manager will report directly to a Senior Operating Officer - Local Media of Gray and will be responsible for the management of all aspects of the station in a highly competitive and decentralized corporate culture.

Duties/Responsibilities include but are not limited to:

• Lead a fully functioning multi-platform media station with a focus on growing revenue and audience
• Be the primary leader in generating ratings and revenue. Develop strategic plans and operational plans for the stations growth in multi-platform content delivery and revenue generation that are in alignment with the local brand
• Effectively communicate with department heads and all employees. Create a collaborative team-based environment. Lead with positive motivation direction and insight while holding the team accountable for the attainment of operational goals
• Encourage innovation across all levels of the organization
• Provide visible leadership both inside the station and in the community. Develop strong relationships with key clients and other business partners
• Provide training and development opportunities to team members
• Responsible for all aspects of financial statements and ensuring station compliance. Responsible for station operating and capital expense budgets
• Enforce all FCC EEO SOX and any other appropriate rules and regulations
• Understand and adhere to company policies and at all times adhere to the highest ethical standards
• Perform other duties as may be assigned

Qualifications/Requirements:

• 10 years of media experience including experience as a GM DOS or ND.
• Bachelors degree in a related field. Equivalent work experience may suffice
• Strong understanding of the industry and its future
• Great communication skills -- written presentation oral and people skills
• Must be able to manage multiple priorities to meet tight deadlines able to adapt to changing deadlines while presenting a calming and confident presence
• Strategic/analytical thinker and influencer
• Leadership skills and abilities such as emotional intelligence conflict resolution
• Excellent negotiator
• Able to build teams and high performers
• Ability and willingness to become a community leader
• Familiarity with employment law compliance at an operational level
• Financial Reporting
• Adapt to changing business needs at times with little/no notice and lead others through change
• Identify hire and retain talent
• Computer proficiency including business software such as MS Suite and Enterprise/SAP-type
• Must have or be able to attain a valid drivers license. Driving record should not have any major convictions no more than one minor conviction or at-fault accident in the past 3 years.

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

WLFI-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.

Required Experience:

Director