FSO, Business Consulting Studio & Marketing Transformation Manager
Atlanta, GA - USA
Job Summary
Location: New York Boston Charlotte Philadelphia Washington Atlanta
At EY were all in to shape your future with confidence.
Well help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world.
The Opportunity
As a Manager in EYs Studio Marketing Transformation practice you will help Financial Services organizations transform how they engage customers advisors intermediaries and stakeholders across the marketing value chain. Serving clients across Wealth & Asset Management (WAM) Banking & Capital Markets (BCM) and Insurance (INS) you will combine industry knowledge marketing transformation expertise and emerging AI capabilities to deliver innovative growth-focused solutions.
Your Key Responsibilities
Lead marketing transformation engagements across strategy operating model design marketing operations performance measurement and marketing forecasting.
Advise Financial Services clients on B2B B2C and B2B2C marketing models including ABM customer acquisition retention loyalty onboarding cross-sell advisor enablement broker distribution and embedded distribution strategies.
Bring leading-edge perspectives on Generative Engine Optimization (GEO) AI-powered personalization agentic marketing and modern measurement approaches.
Integrate AI-enabled marketing technologies into client solutions and internal delivery methodologies.
Manage engagement delivery including quality financial performance and risk management.
Build and maintain trusted client relationships and identify opportunities to expand EYs impact and value.
Coach and develop junior team members while contributing to thought leadership and proposal efforts.
Skills and Attributes for Success
Deep understanding of Financial Services strong stakeholder management executive communication AI-enabled marketing and the ability to translate complex business challenges into transformation strategies.
To Qualify for the Role You Must Have
Bachelors degree; MBA or Masters degree preferred.
5 years of experience in marketing consulting marketing transformation or Financial Services marketing.
Experience within Wealth & Asset Management Banking & Capital Markets and/or Insurance sectors.
Expertise in at least three of: Marketing Strategy Marketing Operating Model Marketing Operations Performance Measurement or Marketing Forecasting.
Experience supporting B2B B2C and/or B2B2C marketing initiatives.
Hands-on experience leveraging AI tools and technologies to enhance client outcomes and productivity.
Familiarity with GEO AI-driven marketing agentic marketing and next-generation measurement approaches.
Willingness to travel up to 5080%.
Ideally Youll Also Have
Experience within a leading Financial Services institution agency or consulting organization.
Experience leading cross-functional teams in a studio agency consulting or transformation environment.
Experience designing or implementing AI-enabled marketing use cases including generative content AI agents and AI-driven personalization.
Exceptional executive presence presentation and storytelling capabilities.
What We Look For
Innovative and collaborative leaders who can simplify complexity bring a forward-looking perspective on marketing transformation in Financial Services and deliver measurable results at the intersection of strategy creativity data technology and AI.
What we offer you
At EY well develop you with future-focused skills and equip you with world-class experiences. Well empower you in a flexible environment and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams. Learnmore.
- We offer a comprehensive compensation and benefits package where youll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $128400 to $235300. The base salary range for New York City Metro Area Washington State and California (excluding Sacramento) is $154000 to $267400. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education experience knowledge skills and addition our Total Rewards package includes medical and dental coverage pension and 401(k) plans and a wide range of paid time off options.
- Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external client serving roles to work together in person 40-60% of the time over the course of an engagement project or year.
- Under our flexible vacation policy youll decide how much vacation time you need based on your own personal circumstances. Youll also be granted time off for designated EY Paid Holidays Winter/Summer breaks Personal/Family Care and other leaves of absence when needed to support your physical financial and emotional well-being.
Are you ready to shape your future with confidence Apply today.
EY accepts applications for this position on an on-going basis.
For those living in California please click here for additional information.
EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.
EY Building a better working world
EY is building a better working world by creating new value for clients people society and the planet while building trust in capital markets.
Enabled by data AI and advanced technology EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.
EY teams work across a full spectrum of services in assurance consulting tax strategy and transactions. Fueled by sector insights a globally connected multi-disciplinary network and diverse ecosystem partners EY teams can provide services in more than 150 countries and territories.
EY provides equal employment opportunities to applicants and employees without regard to race color religion age sex sexual orientation gender identity/expression pregnancy genetic informationnational origin protected veteran status disability status or any other legally protected basis including arrest and conviction records in accordance with applicable law.
EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process please call 1-800-EY-HELP3 select Option 2 for candidate related inquiries then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EYs Talent Shared Services Team (TSS) or email the TSS at .
Required Experience:
Manager
About Company
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