Floral Manager

The Floral Manager is responsible for overseeing all aspects of the Floral Department to ensure exceptional customer service attractive merchandising product freshness sales growth profitability and team development. This position leads daily operations manages inventory creates visually appealing displays and ensures department standards are consistently maintained while delivering a high-quality shopping experience for customers.

• Direct and oversee daily Floral Department operations.
• Ensure department readiness product availability and execution of company programs.
• Maintain clean organized and safe sales floor work areas coolers and backroom spaces.
• Monitor department conditions and implement corrective actions when necessary.
• Ensure compliance with company policies procedures and operational standards.

• Deliver exceptional customer service and foster a customer-focused environment.
• Assist customers with floral selections special orders custom arrangements and event planning needs.
• Respond to customer inquiries and resolve concerns professionally and promptly.
• Build customer relationships to encourage repeat business and community engagement.

• Design and maintain attractive floral displays that drive sales and enhance the shopping experience.
• Execute seasonal holiday promotional and event merchandising programs.
• Ensure accurate pricing signage and product presentation standards.
• Monitor sales trends and implement strategies to achieve department goals.
• Coordinate custom floral arrangements bouquets and special event orders.

• Manage fresh floral inventory to maintain product variety and freshness.
• Order products based on sales forecasts seasonal demand and promotional plans.
• Control shrink through effective ordering rotation care and inventory management practices.
• Conduct inventory counts and maintain accurate department records.

• Ensure all floral products meet company quality standards.
• Monitor flower conditioning watering trimming and storage procedures.
• Remove damaged or unsellable merchandise promptly.
• Maintain proper cooler temperatures and handling practices to extend product life.

• Recruit train coach and develop Floral Department employees.
• Provide performance feedback and maintain accountability for department standards.
• Create schedules that align labor needs with sales volume and business demands.
• Promote teamwork engagement and a positive work environment.
• Support employee growth and succession planning initiatives.

• Manage department expenses labor costs and operating budgets.
• Review department performance metrics and develop action plans for improvement.
• Meet or exceed sales profit shrink and labor targets.
• Identify opportunities to increase efficiency productivity and profitability.

• High school diploma or equivalent required.
• Previous floral retail merchandising or related experience preferred.
• Prior supervisory or leadership experience preferred.
• Knowledge of floral products floral design techniques plant care and merchandising principles.
• Strong communication organizational and customer service skills.
• Ability to work effectively in a fast-paced retail environment.
• Basic computer and reporting skills.

• Ability to stand and walk for extended periods.
• Frequent lifting carrying pushing and pulling of floral products and supplies up to company standards.
• Ability to work in refrigerated environments.
• Frequent bending reaching twisting and repetitive hand movements.
• Ability to safely use floral tools and department equipment.

• Leadership
• Customer Focus
• Creativity & Visual Merchandising
• Team Development
• Inventory Management
• Product Quality Management
• Financial Acumen
• Communication
• Organization
• Problem Solving

The Floral Manager plays a critical role in delivering fresh high-quality floral products creating visually appealing displays driving department sales and building a customer-focused team that contributes to overall store success.