Executive Director, Brand Marketing & Reputation Thousand Oaks CA
Thousand Oaks, CA - USA
Job Summary
What you will do
Lets do this. Lets change the world. Amgen seeks a strategic and innovative communications leader to serve as Executive Director Brand Marketing & Reputation. Reporting to the Vice President of Corporate Communications this role is responsible for advancing and protecting Amgens reputation through integrated brand strategy marketing content and Executive Director will lead a multidisciplinary organization responsible for corporate brand management brand marketing editorial strategy content operations multimedia production reputation initiatives and support for the Amgen Foundation and ESG-related storytelling. This leader will oversee the development and execution of programs that strengthen trust increase awareness enhance stakeholder engagement and reinforce Amgens position as a leading biotechnology role will also lead a centralized content and creative services organization supporting Corporate Affairs establishing scalable processes technology-enabled workflows and modern communications capabilities that improve efficiency quality and impact across the function.
Key Responsibilities include:
Brand Strategy & Reputation
Develop and execute Amgens corporate brand strategy ensuring alignment with business priorities culture and long-term reputation goals
Serve as steward of the Amgen brand driving consistency across communications experiences and visual identity
Lead brand governance and oversee initiatives that strengthen awareness trust and engagement among key stakeholders
Partner with Communications and Data & Insights teams to monitor reputation trends identify risks and develop proactive strategies that strengthen trust and resilience
Provide strategic oversight for brand programs connected to the Amgen Foundation and ESG priorities
Brand Marketing & Audience Engagement
Lead corporate brand marketing programs and integrated campaigns that increase awareness strengthen reputation and deepen stakeholder engagement
Partner with Digital Social Media and Communications teams to develop audience-centric marketing and amplification strategies
Oversee paid media investments that support corporate storytelling executive visibility talent attraction and business priorities
Leverage audience insights analytics and performance data to optimize campaign effectiveness and measure impact
Content Newsroom & Communications Operations
Lead Amgens enterprise content strategy and oversee the Amgen Newsroom as the companys flagship owned media platform
Direct editorial strategy multimedia production content publishing and storytelling efforts that showcase Amgens science innovation culture and patient impact
Lead a centralized editorial creative and multimedia services organization supporting teams across Corporate Affairs
Establish intake prioritization governance and resource allocation processes that ensure support is aligned with enterprise priorities
Oversee communications technology platforms and drive adoption of emerging capabilities including AI-enabled tools to improve efficiency effectiveness and audience engagement
Leadership & Collaboration
Lead and develop a high-performing team spanning brand marketing newsroom operations content strategy creative services multimedia production and communications operations
Build strong partnerships across Corporate Affairs Commercial R&D Human Resources Legal Government Affairs and the Amgen Foundation
Foster a culture of innovation collaboration accountability and continuous improvement
Champion talent development succession planning and organizational effectiveness
What we expect of you
We are all different yet we all use our unique contributions to serve patients. The candidate we seek is an experienced leader with the following qualifications. They will also embody the Amgen leadership attributes which are:
Inspire: Create a connected inclusive and inspiring work environment that empowers talent to thrive
Accelerate: Enable speed that matches the urgency of patient needs by encouraging progress over perfection
Integrate: Connect the dots to amplify the collective power of Amgen to drive results for patients staff and shareholders
Adapt: Lead through change by adapting to an ever-changing environment and defining a clear course of action to deliver results
Additional Qualifications/Responsibilities
Basic Qualifications:
Doctorate degree & 6 years of corporate communications brand marketing corporate affairs content strategy or related disciplines experience OR
Masters degree & 10 years of corporate communications brand marketing corporate affairs content strategy or related disciplines experience OR
Bachelors degree & 12 years of corporate communications brand marketing corporate affairs content strategy or related disciplines experience AND
6 years of managerial experience directly managing people and/or leadership experience leading teams projects programs or directing the allocation of resources
Preferred Qualifications:
Experience leading enterprise brand marketing reputation and content organizations
Expertise in brand marketing audience engagement and integrated campaign development
Experience leading cross-functional teams spanning marketing editorial creative digital and communications disciplines
Experience building and managing shared services or centralized operating models
Experience leading communications content marketing or digital technology transformations
Understanding of digital publishing content management analytics marketing technology and emerging AI-enabled capabilities.
Exceptional leadership stakeholder management and executive communication skills
Experience within biotechnology healthcare life sciences or other highly regulated industries
Experience leading newsroom owned media corporate publishing or integrated content organizations
Advanced degree in communications marketing business journalism or a related field
What you can expect of us
As we work to develop treatments that take care of others we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture well support your journey every step of the expected annual salary range for this role in the U.S. (excluding Puerto Rico) is $266637 to $360745. Actual salary will vary based on several factors including but not limited to relevant skills experience and addition to the base salary Amgen offers a Total Rewards Plan based on eligibility comprising of health and welfare plans for staff and eligible dependents financial plans with opportunities to save towards retirement or other goals work/life balance and career development opportunities that may include:
Comprehensive employee benefits package including a Retirement and Savings Plan with generous company contributions group medical dental and vision coverage life and disability insurance and flexible spending accounts.
A discretionary annual bonus program or for field sales representatives a sales-based incentive plan
Stock-based long-term incentives
Award-winning time-off plans and bi-annual company-wide shutdowns
Flexible work models where possible. Refer to the Work Location Type in the job posting to see if this applies
Required Experience:
Director
About Company
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