Email Marketing Coordinator

• Email Marketing & Campaign Management
  • Plan build and execute email marketing campaigns across HubSpot (required) Mailchimp and ActiveCampaign
  • Develop and manage promotional campaigns product announcements and e-commerce email initiatives
  • Design automated workflows follow-up sequences and engagement campaigns
  • Monitor and analyze campaign performance (open rates CTR conversions ROI)
  • Optimize campaigns through A/B testing segmentation and personalization
• CRM Development & Management
  • Lead development and optimization of CRM platforms
  • Manage audience segmentation contact lists and lead nurturing workflows
  • Maintain data integrity and ensure compliance with CAN-SPAM and GDPR
  • Partner with Sales and Customer Success teams to align data with business goals
• Webinar Management
  • Plan and execute end-to-end webinar programs including promotion registration and follow-up
  • Develop pre- and post-event email campaigns
  • Track performance metrics and provide actionable insights
• Digital Marketing & E-Commerce
  • Manage digital marketing channels including email and e-commerce platforms
  • Develop customer engagement and retention campaigns
  • Ensure brand consistency across all digital touchpoints
• Product Training & Content Development
  • Collaborate with Product Managers to create training materials guides and digital assets
  • Support product launches through coordinated content and communications
  • Integrate training into marketing workflows
• Website Management & Enhancements
  • Oversee website updates maintenance and performance optimization
  • Improve user experience conversion rates and SEO
  • Collaborate with designers and developers on enhancements

• Education
  • Bachelors degree in Marketing Communications Business or related field (preferred)
• Experience
  • Proven experience managing email marketing campaigns and CRM platforms
  • Hands-on experience with HubSpot (required) Mailchimp and ActiveCampaign
  • Experience with webinar management e-commerce and digital marketing programs
  • Demonstrated success analyzing and optimizing marketing performance
• Skills and Competencies
  • Strong analytical and data-driven decision-making skills
  • Expertise in email marketing strategy automation and segmentation
  • Project management skills with ability to manage multiple initiatives
  • Strong collaboration and communication skills
  • Familiarity with CMS platforms (e.g. WordPress) SEO and digital content creation (preferred)

• Prolonged periods of sitting at a desk and working on a computer
• Frequent use of hands and fingers to operate standard office equipment (keyboard mouse phone)
• Occasional standing walking bending or reaching within the office
• Ability to communicate effectively both verbally and in writing
• Occasional lifting or moving of office materials up to 15 pounds (e.g. files supplies)

• This is a hybrid clerical role based in a professional office setting
• Work is primarily performed in a climate-controlled environment
• Regular use of standard office equipment including computers phones and printers
• Minimal exposure to noise with typical office-level distractions
• Frequent interaction with colleagues across departments in a collaborative environment

Why Join Us
At VistaApex Solutions we value our employees and invest in their well-being. Heres what eligible employees can expect:

• Comprehensive Health Benefits Medical dental and vision insurance
• Generous PTO and paid holidays
• 401(k) with Company Match to help you plan for the future.
• Mental Health & Wellness Programs
• Team Culture Regular team events and company gatherings

Pre-Employment Screening:
All offers of employment are contingent upon successful completion of pre-employment screening which may include background checks employment verification and other job-related assessments as permitted by law.